Responsibilities

• Support Copy Development: Assist in writing clear, engaging, and on-brand copy for a variety of marketing channels including digital, social, retail, and print.
• Collaborate with Creative Teams: Work closely with designers, art directors, and other creatives to ensure copy and visuals align seamlessly across campaigns.
• Contribute to Campaign Messaging: Help develop messaging for global product launches, seasonal campaigns, and brand storytelling initiatives.
• Maintain Brand Voice: Ensure all copy adheres to the brand’s tone, voice, and messaging guidelines across all consumer touchpoints.
• Become a Product Expert: Partner with product and merch teams to help create a cross-functional workflow that keeps copy accurate and up-to-date.
• Participate in Brainstorms: Bring fresh ideas and creative thinking to team brainstorms and concept development sessions.
• Edit and Proofread: Review and refine copy for clarity, grammar, and consistency, supporting quality control across deliverables.
• Stay Culturally and Creatively Informed: Keep up with industry trends, cultural moments, and competitor activity to inform relevant and resonant copywriting.

Requirements

• The foundation skills you will need in this position are:
• Strong Writing and Editing Skills – Ability to craft clear, engaging, and grammatically sound copy that aligns with brand voice and tone.
• Creative Thinking – A passion for storytelling and the ability to generate fresh, original ideas that resonate with diverse audiences.
• Attention to Detail – Precision in grammar, spelling, and punctuation, as well as consistency in tone and messaging across platforms.
• Collaboration and Communication – Comfort working in a team environment and communicating effectively with designers, marketers, and other stakeholders.
• Adaptability – Ability to shift between different types of writing (e.g., campaign headlines, product descriptions, social captions) and respond to feedback constructively.
• Time Management – Strong organizational skills and the ability to manage multiple projects and deadlines in a fast-paced environment.
• Curiosity and Cultural Awareness – A keen interest in trends, pop culture, and consumer behavior to help inform relevant and resonant messaging.
• Basic Understanding of Marketing and Branding – Familiarity with how copy supports broader marketing goals and contributes to a cohesive brand experience.
• Location requirement: This role operates on a hybrid schedule out of our HQ in Costa Mesa, CA 3 days a week.

Benefits

• Benefits at VF Corporation : You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.
• P lease note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.
• Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.