Responsibilities

• Lead day-to-day planning and execution for Walmart’s soccer partnerships, serving as a key champion with our partners, internal stakeholders and agency teams.
• Drive cohesive, insight-driven partnership activation strategies and integrated marketing plans across dozens of channels and business units.
• Develop strategic, inspiring briefs tied to brand and business outcomes, along with compelling presentations for senior leaders
• Activate partnership rights across media, social, creators, content, events, signage, giveaways, and hospitality, ensuring cohesive execution with channel leads
• Own day-to-day partner and agency relationships, timelines, and deliverables, aligning cross-functional stakeholders to keep work moving.
• Manage thousands of partnership assets, creating clear systems to organize, track, and maximize their value shifting brand messaging and business priorities.
• Oversee partnership and media measurement, translating performance data into recommendations and narratives for leadership to optimize and guide next steps
• Support the identification, evaluation, and internal sell-through of new partnership opportunities using internal and external data and insights.
• Develop innovative, distinctly Walmart ideas and activations that deepen fan affinity, drive engagement, and create more relevant shopping occasions.
• This role is based in our Hoboken, NJ office and is not remote. Travel of up to 10% is required to represent the partnership at different Walmart experiences and industry conferences.

Requirements

• Experience: Deep sports marketing experience, with a proven track record operating or scaling a comparable sports, sponsorship, or partnership practice.
• Expertise: True subject-matter expertise and a comprehensive command of the U.S. and global soccer landscape – including leagues, clubs, fans, culture, media, commercial dynamics, and brand activity. A passion for the sport is a must!
• Portfolio Management: Direct ownership of multi-year sponsorships or partnership portfolios, including traditional and non-traditional channels.
• Operational Rigor: Demonstrated ability to operationalize a marketing practice – redesigning processes, workflows, and communications for scale.
• Strategic & Analytical Fluency: Strong strategic thinking, writing and analytical skills, with the ability to turn data into clear insights and actionable recommendations.
• Right Mindset: An entrepreneurial mindset, comfort with ambiguity, and a bias for action; Grit, resolve, and creative problem solving are among your greatest qualities.
• Bachelor's degree in Business, Marketing, Communications, or related field and 3 years' experience in marketing or related field OR 7 years' experience in marketing or related field.

Preferred

• Leading cross-functional projects
• Marketing or related field
• Supervisory experience
• Masters: Business Administration

Benefits

• At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.