Sr Manager, Sponsorship Consulting

New York City, NY (Hybrid)

$72K/yr – $96K/yrSenior Level5+ years expFull time

Posted 7 hrs ago

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Job Summary

Own end-to-end sponsorship rights execution and activation for Formula 1 partnerships, drive strategy across multiple workstreams, and build strong executive relationships to deliver impactful client activations.

  • Lead day-to-day sponsorship execution and asset activation.
  • Drive strategy, partnerships, and cross-functional collaboration.
  • Manage executive relationships and multi-workstream account planning.

Job Description

Responsibilities

  • Manage day-to-day execution of a client's Formula 1 sponsorship rights, ensuring effective utilization of all partnership assets available to the client.
  • Drive partnership strategy, leveraging an understanding of the property landscape to identify opportunities for client growth and optimization.
  • Build and maintain strong relationships with senior client stakeholders to support collaboration, alignment, and client satisfaction.
  • Lead account planning and client management activities while ensuring organized execution across multiple workstreams.
  • Maintain all tracking documents to a high standard, ensuring information is accurate, current, complete, and clearly communicated to relevant stakeholders.
  • Develop a strong understanding of the client's business, strategy, activation approach, and competitive landscape.
  • Oversee relationships with rightsholders to help develop effective and impactful marketing partnerships.
  • Manage internal resources responsible for developing key documents, including activation plans and POVs, ensuring all materials are client-ready.
  • Apply knowledge of integrated marketing, including social media, content marketing, influencer strategies, and promotional programs, to support partnership activation.
  • Maintain oversight of all activation programs, including annual and event-specific budgets, while adhering to internal financial guidelines.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 5-7 years of experience in sponsorship marketing, partnership marketing, sports marketing, account management, or a related field.
  • Preferred: Experience working in Formula 1 on the brand, agency, or property side and/or familiarity with the Formula 1 ecosystem.
  • Experience working with premium global brands and sports or entertainment properties.
  • Demonstrated ability to communicate effectively with colleagues, senior leaders, talent, and clients across a variety of audiences.
  • Ability to present ideas and collaborate effectively in team environments while providing and receiving constructive feedback.
  • Demonstrated commitment to continuous learning and staying informed about industry trends and best practices.
  • Ability to contribute to team initiatives, events, and collaborative activities that support an inclusive and positive work environment.

Preferred

  • Preferred: Experience working in Formula 1 on the brand, agency, or property side and/or familiarity with the Formula 1 ecosystem.
  • Experience working with premium global brands and sports or entertainment properties.
  • Demonstrated ability to communicate effectively with colleagues, senior leaders, talent, and clients across a variety of audiences.
  • Ability to present ideas and collaborate effectively in team environments while providing and receiving constructive feedback.
  • Demonstrated commitment to continuous learning and staying informed about industry trends and best practices.
  • Ability to contribute to team initiatives, events, and collaborative activities that support an inclusive and positive work environment.

Benefits

  • Medical, vision, and dental insurance,
  • Life insurance,
  • Short-term and long-term disability insurance,
  • 401k,
  • Flexible paid time off,
  • At least 15 paid holidays per year,
  • Paid sick and safe leave, and
  • Paid parental leave.
MKTG logo

MKTG

For over 20 years MKTG S+E has led some of the most transformative sponsorships in sports & entertainment. We leverage deep insights and our network of seasoned & creative team members to create impact between properties, personalities, fans, & brands across the globe. Simply put, we help brands move at the speed of fans.

New York, New York, USA
748 employees (192 in marketing)

Traffic Signals

Monthly Visitors
27K
Traffic Source Mix
Search
37.6%
Direct
46.1%
Referral
8.7%
Social
6.4%
Paid
1.1%

Headcount Trend

Current headcount: ~748

Marketing Team

Marketing Team Size
165 (22% of company)
Median Career Experience
11 years
Median Tenure
8.5 years
Marketing Roles Posted (Last 30 Days)
2