Responsibilities

• Coordinate and execute integrated marketing projects and promotional campaigns for Club Sports programs, including but not limited to Men's Division I Hockey, Men's Lacrosse, and Men's Volleyball, ensuring initiatives align with departmental goals and timelines.
• Manage the intake, organization, and prioritization of marketing requests, serving as the primary point of coordination between Club Sports and internal creative, marketing, and communications teams.
• Develop and maintain project timelines, monitor the status of marketing initiatives, and proactively communicate updates to ensure projects are completed on schedule and in accordance with established priorities.
• Coordinate the production and distribution of marketing collateral by collaborating with Liberty Marketing, the Print Shop, creative services, and other campus partners to ensure timely delivery of promotional materials.
• Create, update, and maintain website content and digital assets to ensure Club Sports platforms remain accurate , current, and aligned with brand standards.
• Utilize BuyLU and other departmental systems to procure marketing materials and manage purchasing requests in accordance with university policies.
• Supervise and coordinate the work of student employees, interns, and content contributors supporting social media, digital content creation, marketing initiatives, and game-day operations.
• Support game-day marketing and fan engagement efforts by coordinating promotional activities, sponsorship activations, digital displays, giveaways, and other in-game experiences.
• Collaborate with campus departments, athletic partners, and external sponsors to develop and execute creative marketing initiatives that enhance brand awareness, attendance, and the overall game-day experience.
• Assist with events during evenings and weekends and support additional responsibilities as assigned.

Requirements

• Four-year college degree, with a concentration in communications, sport management, or related degree, experience with administrative marketing experience.
• Ability to effectively communicate both verbally and in writing to convey clear, well articulated information.
• Ability to understand, speak, and write English in order to convey messages and correspond in an articulate and professional manner.
• Possess public communication skills that allow professional representation of Liberty University to a variety of business and community customers and associates.
• Strong organizational skills with meticulous attention to detail.