Trade Marketing & Project Manager

Irvine, CA (On-site)

$100K/yr – $120K/yrMid Level5+ years expFull time

Posted 18 hrs ago

Job Summary

Own the development and execution of HYH America’s trade marketing strategy and programs across product lines, driving cross-functional project delivery, budget management, and retailer engagement.

  • Lead trade marketing planning and ROI evaluation across channels
  • Coordinate multi-stakeholder project delivery with Sales, Marketing, and operations

Job Description

Responsibilities

  • Trade Marketing & Customer Programs
  • - Develop and execute ARIH's trade marketing strategy across noodles, beverages, and other product portfolios.
  • - Develop customer- and channel-specific marketing plans that support distribution, trial, velocity, and profitable growth.
  • - Build and manage retailer promotional calendars in partnership with Sales.
  • - Plan and execute temporary price reductions, scan backs, displays, sampling, demos, retailer media, digital promotions, and in-store activations.
  • - Develop marketing support plans for new retailers, new SKUs, and major product initiatives.
  • - Coordinate retailer-specific creative assets, point-of-sale materials, displays, promotional content, and merchandising programs.
  • - Partner with Sales leadership to determine appropriate trade marketing investment by customer, channel, market, and product.
  • - Manage trade marketing budgets and track spending against approved plans.
  • - Monitor promotional performance and evaluate ROI and overall program effectiveness.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field preferred.
  • 5+ years of experience in trade marketing, customer/shopper marketing, commercial project management, CPG sales, or a related role.
  • Food, beverage, grocery, or other CPG experience strongly preferred.
  • Experience executing retailer-specific marketing, promotional, or launch programs.
  • Strong project management and cross-functional coordination skills.
  • Knowledge of trade promotions, retailer media, merchandising, and shopper marketing.
  • Strong analytical, organizational, communication, and budget-management skills.
  • Proficiency in Excel, PowerPoint, and project-management tools.
  • Ability to manage multiple priorities and deadlines in a fast-paced environment.
HYH America logo

HYH America

.

Irvine, California, USA
15 employees (1 in marketing)

Salaries

Posted range

$100K/yr – $120K/yr

Taken straight from the job posting.

Trade Marketing median pay in the United States

$102K/yr

Most earn $83K to $125K. Based on 110 salaries, including bonus and equity.

See all HYH America salaries

Marketing Team

Marketing Team Size
1 (7% of company)
Median Tenure
0.6 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.1K
Traffic Source Mix
Search
39.8%
Direct
36.7%
Referral
13.3%
Social
6.7%
Paid
1.9%

Headcount Trend

Current headcount: ~19
HYH America logo

Trade Marketing & Project Manager

HYH America · Irvine, CA · On-site