Responsibilities

• Liaise with Food Chain Manager(s) to develop effective trade marketing strategies and tactical plans aligned with branded business objectives.
• Brief external agencies and partners to deliver whole or partial elements of trade marketing tactics, ensuring clear objectives, timelines, and deliverables.
• Manage the creation of artwork and marketing assets, including coordination of reviews, revisions, and submission for internal and external approvals.
• Liaise with retailer and foodservice teams to ensure trade marketing plans are executed efficiently and effectively in market.
• Manage owned digital trade communications across relevant platforms (including LinkedIn, Bimi US website, Meta, and other channels) to support trade initiatives.
• Manage all trade communications, ensuring consistency of messaging, branding, and timing across channels.
• Plan, coordinate, and manage trade shows, including logistics, collateral, booth assets, agency support, and post-event follow-up.
• Attend and support key retailer and foodservice meetings, trade shows, and activations as required.
• Maintain regular communication with licensees to support trade initiatives, alignment, and execution.
• Manage packaging design projects, coordinating timelines, artwork development, approvals, and supplier handoffs.

Requirements

• Strong organizational, project management, and interpersonal skills.
• Demonstrated ability to manage multiple projects simultaneously under tight timelines.
• Excellent written and verbal communication skills.
• Experience working with agencies, vendors, and cross-functional internal teams.
• Understanding of trade marketing, retail, and foodservice marketing, and branded business principles.
• Ability to analyze performance data and market insights to inform decision-making.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint).
• Ability to work effectively in a fast-paced, collaborative, and multi-cultural environment.
• Strong attention to detail and commitment to brand consistency.
• Minimum of two years’ experience in trade marketing, marketing coordination, sales and marketing, or a related field.

Preferred

• Experience with Adobe Creative Suite
• Experience in agriculture, produce, CPG, seed, or a related industry is desirable.

Benefits

• Health & Wellness
• Medical, Dental & Vision Insurance
• Monthly Wellness Stipend
• Employee Assistance Program (EAP)
• Disability Insurance (plans vary by location)
• 401(k) Program + Company Match
• Profit Sharing Program (via 401(k)
• Holiday Bonus
• Performance Incentive Bonus Program
• Tuition Reimbursement