TikTok Specialist/Content Creator

Lehi, UT (On-site)

Salary Not AvailableMid LevelFull time

Posted 5 weeks ago

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Job Summary

TikTok content owner who builds trend driven, pillar based video and moves quickly from concept to publish.

  • Own growth and engagement by executing repeatable formats that fit Cozy Earths brand voice.
  • Collaborate with marketing and influencer teams to scale campaigns on TikTok.
  • Analyze performance, optimize with data, and stay ahead of platform updates.

Job Description

  • Own and execute Cozy Earth's TikTok content strategy, driving growth, engagement, and brand awareness
  • Create, film, and edit short-form video content aligned with brand voice and current trends
  • Stay on top of TikTok trends, sounds, and platform updates, quickly translating them into relevant content
  • Develop and evolve core content pillars (e.g., Bed Rot and other branded series), turning them into repeatable, high-performing content formats
  • Collaborate with marketing, growth creative, and influencer teams to bring campaigns to life on TikTok
  • Analyze performance and optimize content based on insights and data
  • Be comfortable both behind and in front of the camera to help create authentic, relatable content
  • Other duties as assigned
  • Proven experience managing or growing a TikTok account (personal or brand)
  • Strong understanding of TikTok trends, algorithm, and best practices
  • Experience creating short-form video content from concept to execution
  • Comfortable filming, editing, and using tools like CapCut, Adobe Premiere, or similar
  • Creative storyteller with a strong eye for content that performs
  • Highly collaborative with strong communication skills
  • Ability to move quickly and adapt in a fast-paced environment
  • Experience with a DTC or eCommerce brand is a plus
  • Comprehensive Benefits: Medical, dental, and vision coverage to keep you healthy.
  • Future Planning: 401K plan to secure your financial future.
  • Work-Life Balance: Flexible PTO to ensure you have the time you need for rest and relaxation.
  • Wellness Perks: Monthly self-care benefit to support your overall well-being.
  • Exclusive Discounts: Access generous discounts on all our products.
Cozy Earth logo

Cozy Earth

The world's foremost source of high-quality, authentic bamboo bed linens, sleepwear, and loungewear.Cozy Earth's collection of luxurious and innovative Bamboo Bed linens, sleepwear, and loungewear are exponentially softer and naturally wick moisture, thus reducing humidity and regulating your body temperature for unparalleled feel and experience.

Founded in 2011
Salt Lake City, Utah, USA
102 employees (37 in marketing)

Traffic Signals

Monthly Visitors
1.8M
Monthly Google Ads Budget
$96.9K
Traffic Source Mix
Search
20.1%
Direct
61.2%
Referral
5.8%
Social
11.3%
Paid
1.5%

Headcount Trend

Current headcount: ~102

Marketing Team

Marketing Team Size
29 (28% of company)
Median Career Experience
4 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
1

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