TikTok Shop – Platform Campaign Manager at TikTok | Los Angeles, CA | $106K/yr – $191K/yr

TikTok

TikTok Shop – Platform Campaign Manager

Los Angeles, CA (On-site)

$106K/yr – $191K/yrSenior LevelFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive platform-wide e-commerce campaigns and ecosystem growth, coordinating cross-functional teams to plan, execute, and optimize major shopping events.

Own end-to-end campaign strategy, from promotions to ROI analysis.
Must-have: Strong cross-functional project management and data-driven optimization.
Standout: Experience managing large-scale campaigns like Black Friday.

Job Description

Responsibilities

Conceptualize, develop and execute e-commerce platform-level campaign projects, including major shopping festivals, seasonal campaigns and cross-category campaigns.
Manage end to end campaign strategies including promotion & subsidy, seller & creator registration, content growth and resource integration, budget and ROI management.
Collaborate across stakeholders including account managers, creator managers, and cross functional teams for implementation and optimization.
Conduct data analysis on campaign performance and offer ongoing recommendations for optimization and activations.

Requirements

Bachelor’s degree in Marketing, Media, or related field.
Excellent in project management, cross-functional communication and coordination.

Preferred

Strong social media exposure across multiple platforms.
Familiar with TikTok short video and live-streaming ecosystem is a plus.
Result driven, strategic thinking, data-driven, and hands-on.

Benefits

Medical, dental, and vision insurance from day one.
401(k) with company match.
Paid parental leave.
Short-term and long-term disability coverage.
Life insurance.
Wellbeing benefits.
10 paid holidays per year.
10 paid sick days per year.
17 days of Paid Personal Time (prorated upon hire with tenure).

TikTok

3.2 Glassdoor

TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started.

Founded in 2003

Los Angeles, California, US

71K employees (26,053 in marketing)

www.tiktok.com/about?lang=en

48% recommend to a friend

70% CEO approval