TikTok Shop Lead

USA (Remote)

Salary Not AvailableSenior Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive TikTok Shop creator growth and performance-driven content strategy at scale, with strong focus on measurable sales and cross-functional collaboration.

  • Own 50% – Creator Community Building & Management: scale the TikTok Shop creator network and drive high-quality content.
  • Must-have: 2+ years building creator communities with measurable results and 1+ year scaling TikTok Shop operations.
  • Standout: translate creative insights into briefs that boost sales and performance.

Job Description

Responsibilities

  • 50% – Creator Community Building & Management: Scale and lead our TikTok Shop creator network. Launch challenges, foster engagement, and build daily relationships that drive high-quality content.
  • 30% – Creative Strategy & Briefing: Develop and refine performance-first creative briefs based on top-performing formats and trends across TikTok Shop and relevant channels.
  • 10% – Performance Analysis & Iteration: Use content, shop, and paid performance data to drive creative iteration and campaign improvement.
  • 10% – Platform & Agency Oversight: Manage agency partners and collaborate with TikTok Shop and internal teams to enhance performance.

Requirements

  • 2+ years of experience building creator or customer communities with proven results (e.g., GMV, sales).
  • 1+ year of experience scaling TikTok Shop operations or directly driving measurable sales through the platform.
  • Demonstrated ability to drive measurable sales through creative content — ideally for TikTok Shop.
  • Highly analytical and fluent in performance metrics and creator content data.
  • A strong creative strategist with the ability to identify top-performing content across our own, competitive, and adjacent categories — and scale those insights into briefs creators can execute.
  • Clear, confident communicator and strong collaborator.

Preferred

Benefits

  • Fully remote – work from anywhere
  • Flexible working environment – results > hours
  • No micromanagement – full ownership and trust
  • Fast-paced, ambitious team culture
  • Growth opportunities in a fast-scaling environment
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Raleigh, North Carolina, USA
9 employees (9 in marketing)

Traffic Signals

Monthly Visitors
648.4K
Monthly Google Ads Budget
$4.7K
Traffic Source Mix
Search
21.7%
Direct
43.7%
Referral
29.6%
Social
2.9%
Paid
2.1%

Headcount Trend

Current headcount: ~9

Marketing Team

Marketing Team Size
8 (89% of company)