TikTok Shop and Influencer Manager

Los Angeles, CA (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the TikTok Shop affiliate growth stream at Perelel by moving an agency-led program in-house, scaling creator activations, and turning content into revenue across clicks, CPA, and GMV.

  • Own the creator ecosystem and affiliate program, building a high-performing community and scalable activation at scale.
  • Bridge content strategy with performance by guiding creators, offers, and product bundles to drive measurable results.
  • Partner with cross-functional teams on reporting, GMV targets, and paid amplification to continuously improve ROI.

Job Description

Responsibilities

  • Lead TikTok Shop Affiliate Growth
  • Take ownership of Perelel's TikTok Shop affiliate program, transitioning it from agency-supported to fully in-house
  • Bring structure and strategy to our existing creator ecosystem, with a focus on building a more engaged, high-performing affiliate community
  • Identify, onboard, and activate creators at scale, including managing high-volume gifting and driving consistent content output
  • Build and manage ongoing creator relationships to increase repeat activations, loyalty, and long-term value
  • Support broader TikTok growth initiatives, including booking flat fee creators, identifying and activating live creators, and partnering with performance marketing team on TikTok GMV/paid amplification efforts
  • Optimize performance through creator selection, content guidance, product/bundle and offer strategy
  • Continuously test, iterate, and scale what's working to drive meaningful revenue and efficiency within the channel
  • Drive Performance & Reporting
  • Track and analyze creator performance across key metrics (clicks, conversion, revenue, CPA)

Requirements

  • 3–4+ years of experience in influencer marketing, ideally on a growth or performance-focused team
  • Proven track record of booking and managing creator partnerships at scale
  • Deep familiarity with TikTok Shop, including affiliate program management and creator activation
  • Highly analytical—comfortable evaluating performance and making data-driven decisions
  • Strong negotiation instincts and understanding of creator rate vs. return
  • Organized and detail-oriented, with the ability to manage multiple partnerships simultaneously
  • Proactive and self-directed—you're comfortable owning a channel and driving it forward
  • Familiarity with DTC/ecommerce metrics and attribution (UTMs, codes, etc.) and experience working in high-growth consumer brands are a plus

Benefits

  • What We Offer
  • Competitive salary package
  • Comprehensive health, dental, and vision insurance
  • Generous PTO and company holidays
  • Perelel product discount
  • Opportunity to shape the people function at a mission-driven company improving women's health