Responsibilities

• Community & Creator Engagement: Build and nurture creator communities across Discord, Lark, and email; respond to inquiries; moderate channels; share campaign updates.
• Affiliate Recruitment & Activation: Identify, segment, recruit new creators aligned with brand goals; execute high-volume outreach; follow up to drive activation and content output; onboarding into TikTok Shop programs.
• Performance & Operations: Track outreach performance and optimize messaging; maintain records; coordinate product seeding and sampling; support campaign launches; identify trends and compile insights for growth strategy.
• Compliance & Brand Tone: Ensure creators adhere to guidelines and maintain positive, informative environment across all touchpoints.
• Campaign Execution Support: Assist in enrollment tracking, creator communication, and status updates for campaigns and incentives.
• Product & Logistics Coordination: Oversee product seeding logistics and general platform maintenance as it intersects with creator activity.
• Weekly Planning & Alignment: Align priorities and initiatives with cross-functional teams to drive coherent growth efforts.
• Operational Issue Flagging: Identify inefficiencies and flags issues early to keep programs on track.
• Market & Trend Tracking: Monitor top-performing creators and emerging content strategies to inform tactics.
• Documentation & Records: Maintain accurate records of creator activity, performance, and status for reporting.

Requirements

• 1–3 years of experience in influencer marketing, affiliate marketing, or TikTok Shop/e-commerce
• Strong understanding of TikTok, creator economy, and affiliate programs
• Experience with outreach tools (Kruva or similar CRM platforms preferred)
• Excellent written communication skills with concise, engaging messaging
• Highly organized with the ability to manage multiple workstreams simultaneously
• Self-starter who can take direction and run with tasks independently
• Comfortable working in fast-paced, performance-driven environments