Thought Leadership Marketing Specialist II-B2B Retail

Atlanta, GA (Hybrid)

$56K/yr – $83K/yrMid Level2+ years expFull time

Posted 4 days ago

Job Summary

Own end-to-end B2B content creation and governance, guiding editorial calendars, multi-channel publishing, and performance measurement, while partnering with Product Marketing, Communications, and Legal and leveraging AI to accelerate drafting and repurposing.

  • Coordinate editorial calendars and publishing workflows with key stakeholders
  • Ensure accuracy, brand consistency, and proper formatting across channels
  • Leverage AI tools to accelerate drafting, editing, and repurposing

Job Description

Responsibilities

  • Write, edit, and proofread B2B content across a range of formats including blog posts, social media content, email copy, executive summaries, event materials, and supporting assets for white papers and guides
  • Manage and maintain the editorial content calendar, coordinating deadlines, reviews, and publishing schedules across stakeholders
  • Publish and distribute content across digital channels including the company website/blog, LinkedIn, email, and internal platforms — ensuring accuracy, brand consistency, and proper formatting
  • Support the organization, tagging, and maintenance of content within Seismic and other sales enablement or content management platforms, ensuring assets are current, findable, and correctly categorized
  • Coordinate content review and approval workflows with internal stakeholders including Product Marketing, Communications, and Legal as needed
  • Track and report on content performance metrics — including page views, engagement, email open rates, and content usage in Seismic — and surface insights to the Sr. Manager
  • Support event content needs including pre-event social content, on-site materials coordination, and post-event recap content
  • Conduct research to support thought leadership content development — including industry trends, competitive landscape, and customer insights
  • Actively use AI tools to accelerate drafting, editing, content repurposing, and research tasks — helping the team scale content production efficiently
  • Assist with the management of freelance contributor submissions — coordinating edits, formatting, and publishing logistics

Requirements

  • Bachelor’s degree in related discipline and 2 years of experience in content marketing, copywriting, editorial coordination, or related marketing role. The right candidate could also have a different combination, such as a master’s degree and up to 2 years’ experience; or 6 years’ experience in a related field.
  • Strong writing and editing skills across multiple content formats — ability to write clearly and engagingly for B2B audiences
  • Experience managing content calendars and publishing workflows, with strong attention to detail and ability to juggle multiple deadlines simultaneously
  • Familiarity with content management systems, social publishing tools, and sales enablement platforms (Seismic or similar preferred)
  • Active user of AI writing and productivity tools — including generative AI for drafting, editing, and content repurposing
  • Strong organizational and project coordination skills — ability to manage multiple content workstreams without dropping details
  • Collaborative team player with strong communication skills; comfortable working across marketing, communications, and product stakeholders
  • Automotive industry knowledge not required; curiosity and ability to develop subject matter familiarity quickly is valued
  • Travel: Up to 10%

Preferred

  • Experience with content performance reporting and basic analytics preferred.

Benefits

  • A competitive salary and top-notch bonus/incentive plans.
  • Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
  • Comprehensive healthcare, with multiple options for individuals and families.
  • Generous 401(k) retirement plans with company match.
  • Professional development and continuing education opportunities.
  • Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
  • Extra perks like pet insurance, employee discounts and much more.
Cox Enterprises logo

Cox Enterprises

4.4 Glassdoor

Thousands of employees, one goal: empower people today to build a better future for the next generation. How do we do that? By disrupting industries. By treating our employees as our most important resource. By improving the quality of life in our communities and by protecting our planet. We create a culture with flexible career growth, generous benefits and an environment where you’re empowered to make time for teammates, family, friends and yourself. Founded in 1898, Cox’s legacy of innovation continues to drive us forward today. We know great things never came from comfort zones. Today we’re powering smart cities with powerhouse broadband communications, pioneering greener modes of transportation and hatching new technologies to slash the glut of global waste. Through our investments and our major divisions — Cox Communications and Cox Automotive — we’re focused on the future of mobility, connectivity and sustainability. We are a global, family-owned organization with a purpose. Come build a better future with us and make your mark.

Atlanta, Georgia, USA
35K employees (3,396 in marketing)
85% recommend to a friend
96% CEO approval

Salaries

Posted range

$56K/yr – $83K/yr

Taken straight from the job posting.

See all Cox Enterprises salaries

Funding

Total Funding
$1.7M
Last Raise
$1.7M
Grant, 11 years ago

Funding History

  • Dec 2014
    Grant • $1.7M

Traffic Signals

Monthly Visitors
196.5K
Monthly Google Ads Budget
$9.5K
Traffic Source Mix
Search
20.4%
Direct
53.4%
Referral
23.7%
Social
1.7%
Paid
0.6%

Headcount Trend

Current headcount: ~34.9K

Recent News

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Thought Leadership Marketing Specialist II-B2B Retail

Cox Enterprises · Atlanta, GA · Hybrid