Temporary Manager, Sports
New York City, NY (Hybrid)
Posted 10 days ago
Job Summary
Own and lead the development and activation of cross-channel sports marketing programs with a focus on soccer properties, managing client relationships, creative ideation, asset management, and performance optimization across multiple media channels.
- Own program strategy and execution across sponsorships and media activations.
- Drive campaign analysis and optimization using benchmarks to inform future work.
Job Description
Responsibilities
- Lead sports idea generation within agency team while managing client facing sell through with a focus on soccer properties
- Construct multi-media marketing programs or ideas using expertise, marketplace intel, and creative thinking
- Work with vendors to develop custom extensions or alter existing elements to fit within overall program
- Determine optimal asset mix + branding elements within sponsorship proposals while developing media framework
- Employ strategies and tactics to drive awareness and fan engagement in support of programs
- Implementation, tracking, and valuation of cross-channel media and partnership activation
- Create optimal media asset management process including timeline tracking and internal/external approvals
- Analyze campaign performance against benchmarks and optimize to ensure program surpasses expectations
- Construct and present impactful program recaps designed to optimize future strategy and tactics
- Update sports landscape analysis with focus on media and property outlook within soccer, particularly for the new MLS season structure, NWSL and Women's World Cup
Requirements
- Passion for sports is a must; experience working within sports preferred
- 4-5 years in the media industry and experience with multiple media; digital experience preferred
- Extremely strong communicator, both written and verbal – in person and on conference calls
- Creative thinker who has the ability to develop unique ideas, solutions, and programs
- Highly organized, with the ability to manage and prioritize many simultaneous deliverables
- Strong background in client services and account management
Hearts & Science, an Omnicom Media Group agency, transforms data signals into meaningful connections between brands and consumers that drive exponential growth. Purpose-built for the world of personalized digital marketing and powered by the Omni marketing orchestration system, Hearts & Science draws on the vast expertise and resources of the OMG platform to deliver media solutions that enable brands to create and strengthen emotional connections with their consumers across all attention touchpoints, driving loyalty, share of mind and share of wallet. Launched in New York in 2016, Hearts & Science currently has 43 offices around the globe serving the world’s leading brands across a broad spectrum of categories - including automotive, biotech, beauty, CPG, entertainment, fashion, financial services, health & fitness, travel & hospitality, and telecom.
Salaries
Posted range
$50K/yr – $95K/yr
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