Reef Lifestyle LLC

[TEMP] Interim Social Media Coordinator

Carlsbad, CA (Hybrid)

$55K/yr – $60K/yrIntern/New GradTemporary

Posted 3 months ago

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Job Summary

Drive the brand’s social media presence with day-to-day scheduling, asset prep, and community engagement across major platforms.

  • Own day-to-day social content scheduling and asset formatting across platforms.
  • Must-have: Deep familiarity with Instagram and TikTok best practices.
  • Standout: Hybrid Carlsbad-based contract role with 7–8 months and video-friendly skills.

Job Description

Responsibilities

  • Schedule and publish content across social platforms (Instagram, TikTok, Facebook, Pinterest, YouTube Shorts, etc.)
  • Manage the social content calendar and ensure posts go live accurately and on time
  • Format assets for different platforms (cropping, adding audio when applicable, tagging, etc.)
  • Assist with organic social rollout plans when launching seasonal campaigns, product drops, and collaborations
  • Monitor and respond to comments, DMs, and tagged content daily
  • Flag customer service issues to appropriate teams
  • Identify and engage with brand advocates, creators, and community members
  • Track and highlight user-generated content opportunities through tagged content
  • Stay on top of social media trends, emerging content formats, and platform updates
  • Identify opportunities for the brand to participate in trending conversations when brand relevant

Requirements

  • Hybrid schedule (3 Days in office at HQ in Carlsbad, and 2 Days Remote)
  • Location: Carlsbad, CA
  • Contract Type: Full-time temporary role (7–8 months)
  • Deep familiarity with Instagram, TikTok, and emerging social platforms best practices
  • Digitally native and passionate about social media, culture & trends
  • Strong eye for engaging social content
  • Basic photo/video editing skills
  • Basic video editing (CapCut, Splice, Frame.io), Canva or Adobe Creative Suite
  • Comfortable being on camera and capturing content
  • Detail-oriented and able to manage multiple posts and deadlines