Techno-Marketing Writers

USA (Hybrid)

Salary Not AvailableMid Level5+ years expContract

Posted 2 months ago

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Job Summary

Own end-to-end content strategy for enterprise tech buyers, turning complex AI and digital-transformation concepts into business value and differentiated outcomes.

  • Content Ownership: Build and govern B2B content across formats for executive audiences, campaigns, and ABM programs.
  • Narrative Craft: Translate technical solutions into business impact and AI-led transformation stories aligned to industry trends.
  • Channel & Campaign Enablement: Support executive comms, demand programs, and SEO-ready content across banking, healthcare, retail, and other sectors.

Job Description

  • Create high-impact B2B content across formats including: Thought leadership articles, Whitepapers and research reports, Case studies, Executive POVs, Solution brochures, Website copy, Campaign messaging, Sales enablement assets, LinkedIn content, Analyst and media narratives.
  • Translate complex technical solutions into business-value-driven messaging for enterprise audiences.
  • Develop AI-led transformation narratives aligned to industry trends and market opportunities.
  • Write content around areas such as: Artificial Intelligence & Generative AI; Digital Engineering; Cloud & Infrastructure; Customer Experience (CX); Automation & BPM; Data & Analytics; Cybersecurity; Enterprise Platforms.
  • Build industry-specific narratives across banking, healthcare, retail, telecom, insurance, manufacturing, and media sectors.
  • Convert solution capabilities into differentiated business outcomes and value propositions.
  • Interview SMEs and leadership teams to extract insights and convert them into market-facing content.
  • Support executive communication initiatives and strategic campaigns.
  • Brand & Demand Generation Support
  • Contribute to integrated marketing campaigns and GTM programs.
The Smarketers logo

The Smarketers

At The Smarketers, we work with B2B Organizations to drive Revenue Growth and streamline Revenue Operations. To achieve this, we use highly efficient Account Based Marketing strategies combined with the right mix of Inbound Marketing to influence decision-makers, build strong relationships, increase deal velocity, and generate higher ROI.Deep research, interacting with client SMEs, and account insights are at the heart of everything we do. This allows us to create highly personalized campaigns tailored to key accounts and segments.We are India's only agency awarded by ITSMA for our cost-efficient ABM approaches that have generated incredible results for our clients.Mid to Large Enterprises across Technology, Industrial Manufacturing, Logistics and Supply Chain, LifeSciences across the Globe engage with us to drive growth. Some of the largest technology organizations trust us with their marketing such as Thomson Reuters, Schneider, SAP, Saudi Telecom, ITC Infotech, Alcatel Lucent Enterprise, AVEVA, Rockwell Automation, and many others.If you're focused on accelerating your growth, improving your revenue operations, and leveraging ABM and highly tailored marketing architectures for your business, talk to us today.

Founded in 2016
Hyderabad, Telangana, IND
69 employees (33 in marketing)

Traffic Signals

Monthly Visitors
13.6K
Traffic Source Mix
Search
40.9%
Direct
39.4%
Referral
12.6%
Social
5.8%
Paid
1.1%

Headcount Trend

Current headcount: ~68

Marketing Team

Marketing Team Size
26 (38% of company)