Technical Marketing Manager

Irvine, CA (On-site)

$145K/yr – $160K/yrMid Level5+ years expFull time

Posted 5 weeks ago

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Job Summary

Own cross-functional marketing execution for engineering-driven products and translate technical content into market-facing messaging while coordinating campaigns, assets, and website updates.

  • Own day-to-day marketing execution across campaigns, content, and creative deliverables.
  • Messaging and asset quality: translate technical information into clear marketing copy and ensure brand consistency.
  • Campaign orchestration and cross-functional alignment: plan end-to-end campaigns, coordinate sales, engineering, and design, and manage briefs and timelines.

Job Description

Responsibilities

  • Own day-to-day marketing execution across campaigns, content, and creative deliverables
  • Review and approve marketing and design assets to ensure brand consistency and technical accuracy
  • Translate engineering concepts, product information, and technical documentation into clear marketing messaging
  • Plan and manage marketing campaigns from concept through execution
  • Contribute to marketing strategy by identifying opportunities to improve product positioning, messaging, campaign direction, and go-to-market execution
  • Partner with Sales and Engineering stakeholders to support product releases, ensuring technical accuracy, clear market-facing messaging, and timely execution of related marketing deliverables
  • Create and manage creative briefs for designers
  • Coordinate internal and external design resources and track deadlines
  • Manage and prioritize the work of the Marketing Associate, Technical Copywriter, and Designers
  • Maintain and update website content for accuracy, clarity, and consistency

Requirements

  • 5–8 years of experience in technical marketing, product marketing, or a closely related marketing role in a technical environment
  • Ability to translate technical product information into clear, accurate, market-facing messaging
  • Experience reviewing and extracting insights from datasheets, drawings, and technical documentation
  • Understanding of product applications and system integrations
  • Experience planning and managing marketing campaigns end-to-end
  • Experience creating and managing creative briefs and coordinating design workflows
  • Strong project management skills across cross-functional teams
  • Experience maintaining website content and managing digital assets for web use
  • Experience with Pardot, including creating and managing campaigns
  • Experience with Salesforce integration to support campaign execution and lead management

Preferred

  • The strongest candidates will bring a combination of technical fluency and strong marketing execution capability. This role is best suited for someone who can understand engineering-driven products, translate them into effective messaging, and maintain high standards for quality, consistency, and delivery.
  • Candidates will stand out if they demonstrate:
  • Strong grasp of engineering concepts paired with strong brand judgment
  • Ability to balance technical accuracy with clarity, usability, and visual consistency
  • Hands-on ownership of campaign execution and deliverables
  • Ability to bring structure and accountability to creative workflows
FUTEK logo

FUTEK

FUTEK is a U.S. Manufacturer of load cells, torque sensors, pressure sensors, multi-axis sensors and related instruments and software. Located in Southern California, FUTEK has built a reputation as a quality provider of test and measurement tools.Specializing in the research and development of these advanced sensing devices, FUTEK’s products are used in many industry applications, such as medical, aerospace, automotive and automation robotics. Vowing to produce the highest quality in performance and reliability, FUTEK’s product line stands unmatched within the test and measurement industry.

Founded in 1985
Irvine, California, USA
137 employees (7 in marketing)

Traffic Signals

Monthly Visitors
64.3K
Monthly Google Ads Budget
$688
Traffic Source Mix
Search
58.8%
Direct
30.7%
Referral
4.1%
Social
0.6%

Headcount Trend

Current headcount: ~138

Marketing Team

Marketing Team Size
7 (5% of company)
Marketing Roles Posted (Last 30 Days)
1