Responsibilities

• Build and manage community infrastructure: onboarding flows, engagement sequences, lead scoring, and a real-time community platform (Slack, Discord, or equivalent)
• Design and run multi-channel growth campaigns across paid social, organic content, co-hosted customer engagements, and event-based programming
• Launch and run a podcast that brings technical audiences into Normal's orbit and deepens relationships with the engineering community
• Grow Normal's social media presence with specific growth and engagement targets, managing both organic cadence and paid campaigns
• Coordinate internal SME participation across community channels, events, and content, and equip team members to amplify through their personal networks
• Represent Normal at conferences, technical events, and in the field, building relationships, qualifying interest, and providing context-rich handoffs to Sales, Recruiting, and Partnerships
• Run the end-to-end conference operating loop: advance research, bilat scheduling, onsite execution, lead scoring, debrief, and pipeline entry
• Build a conference speaking pipeline: CFP submissions, SME coordination, and growing Normal's presence in conference programs beyond sponsored slots
• Design conference-adjacent events (dinners, workshops, invite-only sessions) that extend each conference's impact
• Conceive and execute Normal-hosted developer events where engineers get hands-on with Normal EDA and demo what they build, starting with a hackathon format and scaling over time

Requirements

• 5+ years in community building, developer relations, or technical evangelism, with demonstrated experience growing a technical community from early stages
• Experience in or around deep tech, semiconductor, hardware, or infrastructure industries strongly preferred
• Track record building community programs and growth campaigns with clear ownership of budget and performance targets
• Experience running an online community platform and producing owned events from concept through execution
• Credible in technical settings: can hold a conversation with a verification engineer and earn their attention
• An eye for what good technical content looks like and how to deploy it, even if you're not the one writing every piece
• Comfortable with data: CRM systems, campaign analytics, community metrics, and reporting dashboards
• Execution-oriented with strong follow-through: can run a conference booth on Tuesday, write the debrief on Wednesday, and launch a campaign on Thursday
• Comfortable building structure where none exists and iterating when reality disagrees with the plan
• Intellectually honest: willing to challenge how the team thinks about problems, not just executing the plan but asking whether the plan is right

Preferred

• Experience in or around deep tech, semiconductor, hardware, or infrastructure industries strongly preferred