SVP, Experience Strategy

Summit, NJ (On-site)

$213K/yr – $255K/yrSenior Level10+ years expFull time

Posted 7 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Lead and shape AI-enabled experience strategy for healthcare brands, guiding executive storytelling, measurement, and innovation roadmaps across client engagements.

Owns integration of research, data, and performance analytics into strategic roadmaps.
Partners with senior marketers to define learning agendas and optimization plans.

Job Description

Responsibilities

Experience strategy expertise & client oversight
Serve as a senior strategic advisor to clients, framing how data, AI, and experience strategy come together to drive business and brand impact
Lead the story development of executive presentations and workshops that translate complex insights and AI-enabled opportunities into clear strategic direction
Influence client roadmaps, investment decisions, and innovation pipelines based on evidence and forward-looking insights
Insight, research & measurement leadership
Oversee the integration of research, behavioral data, and performance analytics into cohesive strategic platforms and experience roadmaps
Partner with senior marketers (including analytics and media leaders) to define measurement frameworks, learning agendas, and optimization plans
Guide teams in interpreting data, turning findings into prioritized actions
AI, data & innovation leadership
Evaluate AI-powered solutions and emerging capabilities to strengthen digital, experience, and innovation offerings for Propeller and its clients

Requirements

10+ years of experience in digital strategy, digital marketing, or omnichannel planning roles, ideally within healthcare, pharmaceutical, or regulated industries
Confident advising senior clients on AI, data, and experience strategy in a way that is ambitious but pragmatic
At the forefront of innovation and ever-evolving healthcare marketing transformation, spotting shifts in technology, regulation, and audience expectations and translating them into strategic opportunities
Strong leadership presence, with the ability to shape direction, align stakeholders, and coach teams on modern, AI-enabled practice
Comfortable building frameworks, playbooks, and operationalizing ways of working that scale AI and data excellence across accounts
Energized by complex problems, ambiguous briefs, and the challenge of designing experiences that deliver value for patients, HCPs, and brands

PROPELLER

Propeller is a people-focused management consulting firm that focuses on one thing: accelerating transformation to help businesses succeed. We guide organizations through complex challenges, whether rethinking strategy, implementing enterprise technologies, or strengthening organizational effectiveness.More nimble than the industry giants, we don’t just deliver plans - we get the work done. Our teams bring a blend of deep expertise and hands-on partnership, adapting quickly, embedding seamlessly, and delivering results that stick. Every solution is tailored to be right-sized, scalable, and sustainable, because the hardest problems rarely have simple answers.We work with mid-to-large organizations across the retail, technology, public sector, and energy and utility industries. With offices in Portland, San Francisco, Denver, and Dallas, we serve clients nationwide.We’re proud to be Great Place to Work® certified, and even prouder of the momentum we help our clients build.The world is moving fast. Propeller helps you move even faster. Let’s make momentum.

Founded in 2012

Portland, Oregon, USA

129 employees (12 in marketing)

www.propeller.com