Responsibilities

• Lead the execution of national video campaigns across Linear, Streaming, CTV, and Digital Video.
• Manage the end-to-end video buying process across assigned client portfolio.
• Compile planning cost estimates and develop media investment recommendations.
• Oversee negotiations conducted by Buyers to ensure competitive pricing and added value.
• Review and approve all video buys prior to campaign launch.
• Partner with APEX on Video Buying Solutions (VBS), preferred partnerships, and marketplace opportunities.
• Develop and present final video buy recommendations to internal and client stakeholders.
• Manage Digital, Linear, Streaming, and CTV partnerships to maximize campaign performance.
• Oversee Buyers and Associates on campaign stewardship, pacing, delivery, and season-to-date reporting.
• Proactively identify and resolve campaign execution issues while ensuring delivery against client objectives.

Requirements

• 4+ years of experience in media buying, activation, or investment, with a focus on video.
• 2+ years of experience across Digital Video, Streaming, CTV, and/or Linear media.
• Previous experience mentoring or leading junior team members.
• Strong understanding of the national video marketplace, including traditional and emerging media channels.
• Experience managing multiple campaigns and priorities in a fast-paced environment.
• Strong analytical, negotiation, organizational, and communication skills.
• Ability to translate campaign performance into actionable business recommendations.
• Experience collaborating with cross-functional teams and external media partners.

Preferred

• Experience with media planning, buying, and reporting platforms is preferred.
• Healthcare, pharmaceutical, or HCP/DTC marketing experience is a plus.

Benefits

• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.