Responsibilities

• Delivering high-quality media planning for clients, serving up a smart, thoughtful understanding of how digital marketing can achieve (and exceed) objectives and goals – you’ll lend this expertise to new business pitches, too
• Performing thorough, insightful campaign analysis, including reporting and optimization recommendations
• Partnering with Account Management and Customer Insight Group, implementing agency and departmental policies and working cross-functionally to champion shared knowledge and establish continuous feedback
• Promoting a culture of shared learning and increasing visibility of media expertise within the agency
• Overseeing budgeting process and performance evaluations to optimize resources and talent development

Requirements

• A four-year college education and five to seven years of media planning and/or buying experience (with at least three years of online experience), and familiarity with Atlas and comparable ad serving technology
• An impressive understanding of the digital environment – you know this world by heart and you keep pulse with the rapid changes happening within it – and a clear understanding of the media planning and buying process
• Exceptional communication skills – you’re skilled at interpreting client objectives and clearly articulating proposed media strategies and recommendations
• A strong, proven ability to teach analytic skills to staff, developing, encouraging and inspiring them to grow
• Willingness to travel as needed – you’re open to new places, new faces and new ideas

Preferred

• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation

Benefits

• medical coverage
• dental
• vision
• disability
• 401K
• parential and family care leave
• family forming assistance
• tuition reimbursement
• flexible time off