Responsibilities

• Social Content Strategy & Execution: develop and manage the global social content calendar, ensuring seamless alignment with integrated marketing campaigns and broader business objectives.
• Content Creation & Publishing: collaborate with members of the brand marketing team to curate, edit, and publish compelling organic content, develop high-quality creative assets, craft platform appropriate copy, and publish engaging social posts across all major channels.
• Social Media Planning: collaborate on monthly social media plans that support go-to-market (GTM), eCommerce, and brand-building initiatives—tailored to drive engagement and results.
• Influencer Marketing Support: identify and collaborate with relevant influencers and brand ambassadors, maintain influencer relationships via social media, assist in the execution of product seeding, and report on influencer campaign performance.
• Community Engagement: Own the social care experience by managing customer inquiries and engagement through our designated community management tool—ensuring brand voice, responsiveness, and connection.
• Analytics & Reporting: monitor social media metrics and KPIs, analyzing data to evaluate the performance of campaigns and content. Provide monthly reports and insights to drive actionable, data-driven content strategy adjustments.
• Performs other related responsibilities as assigned.

Requirements

• Strong creative and visual skills with experience in content creation and curation
• Effective communication and collaboration skills, with the ability to work effectively in a team environment and across departments
• Excellent written and verbal communication skills, with the ability to craft compelling and on-barnd messages.
• Proficiency in social media tools such as Hootsuite, Hookit, RivalIQ, and more
• Proficiency in photo & video editing tools such as Photoshop, Final Cut, or Premiere Pro strongly preferred.
• A genuine passion for content and social media, with a deep interest in the golf, sports, fashion, and/or athleisure industry
• Comfortable in a startup environment, adaptable to change, resourceful and capable of juggling multiple projects at once
• High school diploma required. Bachelor’s degree in marketing or communications strongly preferred.
• 3-5 years of experience managing social platforms, preferably in the golf, sports, fashion, apparel, or lifestyle industry
• Experience in social media analytics and reporting tools to track and measure campaign performance
• Experience in identifying and implementing innovative social media strategies to drive engagement and brand growth.

Benefits

• Health & wellness
• Performance bonuses
• Product discounts
• Holidays
• Paid time off