Responsibilities

• Spearhead a brand new initiative in the digital marketing space (with a new approach to content & engagement), from research through implementation.
• Lead research across market trends, customer behavior, competitive activity, channel dynamics, and emerging growth opportunities for this specific vertical.
• Synthesize findings into clear executive-level insights, recommendations, and decision frameworks.
• Develop strategic options, business cases, and operating plans.
• Translate strategy into implementation by coordinating workstreams, building processes, and driving execution against defined milestones.
• Role exposure:
• Partner closely with the CEO and Head of Growth, while collaborating with internal and external stakeholders as needed.
• Prepare concise updates, memos, presentations, and analyses for leadership review.
• Operate with discretion on this high-priority initiative involving confidential business context.

Requirements

• Currently enrolled in a top-tier MBA program with a strong academic record.
• Prior experience in management consulting, strategy, or a similarly rigorous problem-solving environment; former consultants are especially encouraged to apply.
• Digital native with fluency in social platforms, online consumer behavior, and modern go-to-market channels.
• Must have experience with influencer, creator, or social media management.
• Beauty, wellness, luxury, or consumer brand experience is a plus, but not required.

Preferred

• Beauty, wellness, luxury, or consumer brand experience is a plus, but not required.