Responsibilities

• Contribute to daily ideation and output of social media content across LinkedIn, Instagram, TikTok, Facebook, Twitter/X, etc.
• Strategy and Creative - Ability to share creative social-first ideas, with a finger on the pulse of culture and trends, that can identify genuine opportunities for OUTFRONT to contribute to the larger social media conversation
• Community Management - Engage with client accounts and help grow our social followings by overseeing community management by moderating content, amplifying client social content, and sharing key insights across accounts
• Influencer Marketing – Create influencer toolkits for campaigns and identify social influencers and accounts
• Data and Analytics - Continuously optimize social media by capturing and analyzing social data, insights, best practices, and providing actionable recommendations on that data. Contribute to client recap reports
• Content Creation - Strong eye for design and visual aesthetics for social-first content and the ability to create original content when needed (video content, still graphics, press announcements, etc.)

Requirements

• Currently pursuing Master’s in Marketing or related field.
• Strong experience with social media, PR and current knowledge of social & PR industry trends, practices, and tools.
• Expertise with LinkedIn, Instagram, TikTok, Facebook, Twitter/X, etc.
• Experience in Microsoft Office (Word, Excel, PowerPoint). Adobe Creative Suite preferred.
• Strong analytical and research skills.
• Very organized and action-oriented with great attention to detail.
• Brings an entrepreneurial spirit and an ability to navigate nuance.
• Strong written and verbal communication skills.
• Ability to work cross functionally on multiple projects in a fast-paced environment.