SUMMER- Admissions Marketing & Events Intern

Springfield, MO (On-site)

Salary Not AvailableIntern/New GradStudent

Posted 3 months ago

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Job Summary

Drive campus visit operations and recruitment outreach for a student role coordinating visits, CRM-driven follow-up, and campus tours.

  • Own scheduling, logistics, and on-site execution of campus visits and two Sneak Peek events.
  • Must-have: Regular full-time student enrolled in 12+ credits.
  • Standout: Analyze CRM data to improve engagement and yield.

Job Description

Responsibilities

  • Coordinate and manage daily campus visits, including scheduling, logistics, and execution
  • Communicate with faculty, coaches, and staff to align and coordinate visit components
  • Manage pre- and post-visit communication with prospective students and families
  • Ensure a seamless, personalized, and welcoming visit experience aligned with recruitment goals
  • Assist in planning and managing logistics for two summer Sneak Peek events
  • Coordinate event materials, registration processes, and on-site execution
  • Serve as on-site support to ensure smooth operations and a high-quality guest experience
  • Contribute to engagement strategies that enhance yield and prospective student interest
  • Support and help execute integrated marketing campaigns targeting prospective students
  • Assist in drafting and deploying mass communication emails and text campaigns
  • Manage and track CRM (Slate) data, ensuring accuracy and consistency across communication flows
  • Utilize CRM data to analyze trends, compare engagement metrics, and inform outreach strategies
  • Support segmentation and personalization efforts within communication plans
  • Help maintain organized, timely, and strategic communication workflows
  • Provide occasional campus tours to prospective students and families
  • Deliver a compelling, brand-aligned campus narrative that supports recruitment messaging
  • Represent the university in a professional, enthusiastic, and hospitable manner
  • Assist with administrative and operational tasks that support admissions initiatives
  • Contribute to cross-functional projects and “other duties as assigned”

Requirements

  • Must be a full-time, day school student enrolled in at least 12 credit hours per semester.
  • Strong knowledge of Drury University’s history, academic offerings, student organizations, and campus resources.
  • Excellent verbal and written communication skills.
  • A welcoming and positive attitude, with a natural ability to make people feel at home.
  • Reliability, professionalism, and attention to detail.
  • Must be a regular, full-time student, enrolled in at least 12 hours per semester
  • Must have a completed FAFSA on file with Financial Aid for the current academic year
  • Must be responsible, dependable, and must have a professional appearance

Preferred

  • Strong communication and interpersonal skills
  • High level of organization and attention to detail
  • Ability to manage multiple projects and priorities simultaneously
  • Interest in marketing, communications, event planning, or higher education administration
  • Familiarity with CRM systems (or willingness to learn platforms such as Slate)
  • Positive attitude and commitment to hospitality and customer experience
Drury University logo

Drury University

Drury University goes beyond the status quo. We encourage students to go further in both passion and profession by improving what’s known and challenging what isn’t. In our traditional day school program, students participate in a bold new academic experience called Drury Fusion. They’ll pursue intellectual passions while learning the tools to be technically proficient and career-ready. Drury also continues a long tradition of offering education for non-traditional and graduate students in evening and online programs.

Springfield, Missouri, USA
903 employees (63 in marketing)

Traffic Signals

Monthly Visitors
56.1K
Monthly Google Ads Budget
$17.1K
Traffic Source Mix
Search
43.7%
Direct
48.5%
Referral
5.4%
Social
1.7%
Paid
0.5%

Headcount Trend

Current headcount: ~903

Marketing Team

Marketing Team Size
40 (4% of company)

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