Summer 2027 Media and Advertising MBA Intern

Madison, WI (Hybrid)

$25/hr – $39/hrIntern/New GradFull time

Posted 3 days ago

Job Summary

Own the end-to-end marketing internship experience by partnering with agency teams and internal stakeholders to plan, execute, and measure campaigns, while analyzing data to drive ROI and customer engagement across growth initiatives.

Job Description

Responsibilities

  • Develop an understanding of our business, corporate culture, and structure to support your work.
  • Partner with agency teams and internal stakeholders to support campaign planning, execution, and measurement.
  • Contribute creative ideas and strategic approaches in response to changing situations.
  • Conduct market, consumer, and competitive research to identify growth opportunities and emerging trends.
  • Assist with test-and-learn initiatives, including new media channels, partnerships, or marketing technologies.
  • Analyze campaign performance data and develop recommendations to improve marketing effectiveness and ROI.
  • Identify opportunities to improve customer acquisition, retention, cross-sell, and brand engagement.

Requirements

  • Currently pursuing an MBA with a strong interest in building a post-MBA career in brand management, marketing, media, or advertising
  • Demonstrated intellectual curiosity and passion for understanding consumer behavior, brands, and the role marketing plays in driving business growth.
  • Strong analytical and problem-solving skills with the ability to translate data and insights into business recommendations.
  • Excellent communication and storytelling skills, including the ability to develop clear, concise presentations for senior leaders.
  • Ability to manage multiple priorities and work effectively in a collaborative, cross-functional environment.
  • Due to the nature of this role, we are unable to consider candidates who may require visa sponsorship.

Preferred

  • Previous experience in marketing, brand management, advertising, media, or a related business function is preferred but not required.

Benefits

  • We provide benefits that support your physical, emotional, and financial wellbeing. You will have access to comprehensive medical, dental, vision and wellbeing benefits that enable you to take care of your health.
  • We also offer a competitive 401(k) contribution, a pension plan, an annual incentive, 9 paid holidays and a paid time off program (23 days accrued annually for full-time employees).
  • In addition, our student loan repayment program and paid-family leave are available to support our employees and their families.
  • Interns and contingent workers are not eligible for American Family Insurance Group benefits.
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American Family Insurance

For more than 90 years, American Family Insurance has built its reputation on sound principles. We strive to provide you industry-leading service, exceptional claims experience and products that build long-term relationships. This is accomplished by treating policyholders fairly in a helpful and caring way and making it easy and convenient to work with us. We know our customers like family.American Family Insurance thrives by conducting its business in accordance with the highest ethical standards and the law at all times. Integrity is part of our culture and always has been. The reputation we enjoy and trust-based relationships we have built with our customers are determined by the example set by management and the character and good judgment exercised at all levels of our organization. It’s a way of doing business that our customers have come to expect from us and a standard that we continue to live up to.1-800MYAMFAM (1-800-692-6326)

Founded in 1927
Madison, Wisconsin, USA
18K employees (486 in marketing)

Salaries

Posted range

$25/hr – $39/hr

Taken straight from the job posting.

See all American Family Insurance salaries

Traffic Signals

Monthly Visitors
1.4M
Monthly Google Ads Budget
$5.1M
Traffic Source Mix
Search
29.5%
Direct
60.4%
Referral
8.2%
Social
0.4%
Paid
1.4%

Headcount Trend

Current headcount: ~18.2K

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Summer 2027 Media and Advertising MBA Intern

American Family Insurance · Madison, WI · Hybrid