Responsibilities

• Duties and Responsibilities: The duties and responsibilities of Enablement Intern may include, but are not limited to: Support the Marketing Enablement Team in developing and operationalizing business cases that drive customer engagement, revenue growth, and marketing effectiveness. Conduct research, competitive benchmarking, customer data analysis, and performance reporting to support strategic recommendations and growth opportunities. Partner with Marketing, Technology, Analytics, Finance, and other internal teams to support cross-functional initiatives and data-driven decision-making. Participate in marketing enablement projects, planning activities, and learning opportunities focused on personalization, audience strategy, and always-on marketing channels, including email, SMS/RCS, and push notifications.

Requirements

• Progress toward a degree, major, or minor in Professional Sales , Marketing, Business , Hospitality , Computer Science , Analytics, Information Technology or similar degree required.
• Progress towards a 4-year undergraduate degree preferred
• To be eligible, you must be currently enrolled as a full-time student (as defined by your university) at the time of application and during the internship
• At least 3 semesters remaining at the time the internship ends is preferred
• Minimum 2.5 cumulative GPA at the time of application
• Must be at least 18 years of age
• You must have a valid U.S. Social Security Number to complete the full hiring process
• Preferred: Strong Excel and data analysis skills
• Preferred: Work experience in an Aviation environment.
• Preferred: Previous Work or Internship experience in analytics related role.

Preferred

• Experience with Tableau, Alteryx, or Salesforce.
• Experience in Marketing Technology.
• Experience in digital marketing, digital merchandising, content management, personalization, and marketing technology.

Benefits

• Stipends may be offered based on eligibility and program criteria.
• The culture of Southwest Airlines means we value the camaraderie, collaboration, and innovation that occurs when we come together and interact face-to-face at our vibrant Corporate Campus.
• Interns will be provided any required equipment, such as a laptop, for the internship.
• Receive free, unlimited space available travel privileges for yourself (taxes and fees may apply on international travel).