Responsibilities

• Digital Marketing:
• Support email marketing operations by drafting clear, engaging email copy and building segmented audience lists for targeted campaigns.
• Use data-driven insights to help shape email targeting strategies, including identifying trends, behaviors, and high-value audience groups.
• Assist with website updates and maintenance, ensuring pages are current, accurate, and visually aligned with brand design standards.
• Collaborate on website design improvements, optimizing layout, readability, and user experience across key pages.
• Analyze data sets, fan insights, and survey results to identify audience behaviors, preferences, and patterns.
• Help develop target personas based on demographic, behavioral, and engagement data to inform paid advertising and marketing strategy.
• Work closely with the Digital Media Coordinator to execute digital campaigns, track performance, and support daily marketing operations.