Student - CMO Intern (Bulldog Enterprises-Entrepreneurship Program) at Butler University | Indianapolis, IN

Butler University

Student - CMO Intern (Bulldog Enterprises-Entrepreneurship Program)

Indianapolis, IN (On-site)

Salary Not AvailableIntern/New GradPart time

Posted 4 months ago

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Job Summary

Drive Bulldog Enterprises marketing strategy and brand cohesion across student-run ventures, aligning campus objectives with measurable ROI.

Own brand guidelines, SOPs, and influencer program across enterprises.
Must-have: Current Butler University student with leadership and collaboration skills.
Standout: Cross-enterprise roadmap and ROI reporting to leadership.

Job Description

Responsibilities

Create cohesive brand guidelines for all enterprises and coach enterprise leaders on marketing best practices
Oversee shared marketing resources across the businesses
Create marketing SOPs and guidelines
Build a Bulldog Enterprises Influencer Program
Work with key Butler University personnel to align best practices and strategic objectives
Identify and analyze potential marketing opportunities and risks for each enterprise
Fulfill vision, mission, and commercial strategy of Bulldog Enterprises
Establish an overarching Bulldog Enterprises brand and marketing strategy
Develop marketing initiatives to grow campus and community awareness and engagement with Bulldog Enterprises
Represent Bulldog Enterprises at all related events and day-to-day with students, faculty, staff, and the community
Support the enterprise leaders with marketing plans and tactics, including content calendars and brand strategies
Participate in regular leadership meetings
Provide an enterprise-wide update with ROI from marketing initiatives and plans for growth

Requirements

Current student at Butler University
Strong leadership and collaboration skills
Exceptional verbal and written communication skills
Excellent time management and organizational abilities
Prior leadership in a business setting or student organization
Ability to delegate effectively and manage multiple priorities
Strong financial and business acumen
Demonstrates a high level of dedication to Bulldog Enterprises

Preferred

Junior/Senior student
Prior leadership experience within Bulldog Enterprises or the Butler Entrepreneurship program
Proven ability to lead a large team
Strong presentation skills
Previous strategic planning experience

Butler University

Butler University is a nationally ranked, premier institution located in Indianapolis, one of the Midwest’s largest and most dynamic cities. Nationally recognized for excellence in First-Year Experiences, Study Abroad, Undergraduate Business, and its Pharmacy and PA programs, Butler boasts an impressive 98 percent placement rate, providing a hands-on, future-focused education across seven colleges, including the newly established Founder’s College. In addition to its national accolades, Butler University is ranked No. 1 in the Midwest by U.S. News & World Report, a distinction that highlights the University’s continued excellence and leadership in the region. The campus and surrounding Indianapolis community is enriched by Butler’s renowned programs in the arts and athletics. Clowes Memorial Hall—ranked the 60th best-selling theatre venue in the world by ticket sales—hosts hundreds of events annually including performances by the internationally recognized Butler Ballet. In athletics, Butler competes at the NCAA Division I level in the BIG EAST Conference and Pioneer Football League. The Bulldogs’ legacy includes back-to-back NCAA Men’s Basketball National Championship Game appearances in 2010 and 2011, and their home court, Hinkle Fieldhouse, remains one of the nation’s most iconic basketball venues.

Indianapolis, Indiana, USA

2.4K employees (176 in marketing)

www.butler.edu