Responsibilities

• Lead projects for measurement, focused on media effectiveness (e.g., experimentation and incrementality, marketing mix models) at the Americas scale that shape the future operating model and support long-term business priorities; oversee multiple opportunities and design organization-wide processes.
• Define, align upon and execute against priority regional product objectives and key results (OKRs) and activation priorities, metrics, and strategies; build governance systems to diagnose, discuss and progress against key business growth goals.
• Work with internal stakeholders (e.g., Sales, Go-to-Market, Marketing) cross-functionally to deliver solutions that meet our business objectives; influence global stakeholders to build solutions for regional needs.
• Conduct in-depth analysis of media effectiveness products and impacted business growth data to identify trends, insights and intelligence to support decision making and activation.

Requirements

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in a management consulting, sales operations, business strategy or corporate advisory role.

Preferred

• Experience in sales or product strategy in traditional or digital advertising.
• Experience in measurement, particularly experimentation, incrementality, marketing mix models (MMM).
• Ability to translate product offerings into sales facing value propositions in line with customer business and marketing objectives with customer-focused mindset.
• Excellent problem-solving, and investigative capabilities, with a track record of building trusted relationships with executive stakeholders.
• Excellent communication skills; with an ability to present concepts to audiences.

Other