Responsibilities

• Own and execute key strategic media and partner programs
• Own day-to-day management and performance of long-term strategic media partner programs and support strategic tactics from the AssetWatch partnership team
• Plan and execute co-marketing campaigns including webinars, events, content, newsletters, and targeted placements, including defined revenue targets, KPIs, and shared success metrics
• Navigate partner communications thoughtfully—balancing advocacy, collaboration, and business goals
• Standardize processes that improve consistency, predictability, and scalability of partner-led motions
• Build and maintain senior-level relationships with partner stakeholders to influence joint priorities and long-term growth
• Advocate for the company’s vision and value proposition within strategic alliances and broader market conversations
• Lead event execution and support partner initiatives
• Plan and execute regional events, trainings, and field activations tied to strategic partner programs including vendor coordination, registration, AV, shipping, and on-site execution
• Support broader AssetWatch partner initiatives as needed in collaboration with the partnerships team

Requirements

• 3–5+ years of experience in B2B marketing, preferably in partner marketing, account management, field marketing, or demand generation
• Proven ability to own and execute marketing programs tied to pipeline goals
• Strong project management skills with the ability to manage multiple high-priority workstreams simultaneously
• Demonstrated ability to build and scale strategic partnerships that deliver measurable, multi-quarter revenue impact
• Experience working with external partners and vendors, with the ability to build trust and manage relationships effectively
• Strong communication skills, including the ability to lead conversations, read the room, and adapt messaging in real time
• Experience executing events, webinars, and co-marketing campaigns
• Solid content instincts—able to contribute to messaging, briefs, and campaign development
• Comfortable working in a fast-moving, evolving environment with shifting priorities
• Strong executive presence with experience influencing senior stakeholders internally and externally

Benefits

• AssetWatch is a remote-first company that puts people at the center of everything we do. We want our team members to thrive - that’s why we offer a range of benefits and perks designed to support your well-being, growth, and work-life balance.
• Competitive compensation package including stock options
• Flexible work schedule
• Comprehensive benefits including retirement plan match
• Opportunity to make a real impact every day
• Work with a dynamic and growing team
• Unlimited PTO