Strategic Marketing & Communications Lead

Bloomington, MN (On-site)

$115K/yr – $130K/yrSenior Level8+ years expFull time

Posted 4 hrs ago

Job Summary

Own and execute strategic marketing and communications across Sequoia’s growth-focused teams, acting as the MarComm liaison and overseeing content production and channel positioning.

  • Aligns departmental objectives with marketing initiatives
  • Oversees content production and channel-specific strategy across assigned areas

Job Description

Responsibilities

  • Responsible for developing and ensuring the execution of strategic marketing and communications plans to support firmwide objectives and activities critical to firmwide success, as identified in collaboration with MarComm leaders.
  • Serves as the Marketing & Communications strategic liaison for key Sequoia teams experiencing robust growth. Responsible for aligning the objectives of these departments with marketing and communications initiatives.
  • Serves as the point of contact to the broader MarComm team for assigned channels, including as the primary marketing contact for Sequoia advisors serving within these channels, providing strategic counsel, collateral support, and guidance on available tools.
  • As the liaison to specific channels, becomes well-versed in how to position the channel for effective marketing purposes and is expected to personally outline, and often write/produce, associated content in order to initiate related materials.
  • Responsible for facilitation of all content production and communication mediums needed to support marketing for assigned channels, including email communications, presentations, and printed materials.
  • Guides written materials through visual design to ensure the finished product aligns with the project’s objectives and expectations of the key audiences.
  • Leads regularly scheduled partnership strategy meetings. Brings related action items to MarComm team for execution.
  • While often working as in individual contributor, collaborates with all MarComm team members as a team player, bringing related talents and abilities to the department to provide the best outcomes for the firm. Related responsibilities to be determined.

Requirements

  • A bachelor’s degree in marketing, communications, business, or a related discipline.
  • 8+ years of related experience preferably in a multi-family office or Registered Investment Advisory firm.
  • Excellent interpersonal, verbal, and written communication skills.
  • Demonstrated success developing and implementing integrated marketing and communications strategies for multi-tiered organizations, departments, and channels.
  • Strong understanding of personal financial services delivery to UHNW and HNW clients is preferred.
  • Highly organized and able to manage multiple projects and competing priorities without sacrificing accuracy or efficiency.
  • Professional presence and ability to develop strong working relationships with leadership.
  • Ability to thrive in a fast-paced environment.
  • Applicants must be legally authorized to work in the United States on a full-time basis without requiring employer sponsorship to commence or continue employment at any point in time. Unfortunately, we are not able to provide sponsorship.
Sequoia Financial Group Llc logo

Sequoia Financial Group Llc

3.8 Glassdoor

At Sequoia Financial Group, our financial advisors offer comprehensive wealth management services including: financial planning, asset management, estate planning, fiduciary consulting, executive compensation planning, special needs financial planning, and family wealth services.More importantly, we offer a way for you as an individual or business owner to take control of your financial future. We work side-by-side with you to create and work towards your financial goals, objectives, and dreams.We relentlessly strive to be your most trusted advisor. We are passionate about providing the highest level of technical proficiency within a friendly, down-to-earth and compassionate environment. Our salaried professionals work as a team and are focused on what is best for you. Our clients are our greatest asset, and we work tirelessly to earn and retain your trust and business.*Investment advisory services offered through Sequoia Financial Advisors, LLC, an SEC Registered Investment Advisor.

Founded in 1991
Akron, Ohio, USA
384 employees (9 in marketing)
69% recommend to a friend
100% CEO approval

Salaries

Posted range

$115K/yr – $130K/yr

Taken straight from the job posting.

See all Sequoia Financial Group Llc salaries

Marketing Team

Marketing Team Size
9 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$200M
Last Raise
$200M
Private Equity, 3 years ago

Funding History

  • Oct 2022
    Private Equity • $200M
  • Jul 2020
    Private Equity

Traffic Signals

Monthly Visitors
10.8K
Traffic Source Mix
Search
28.7%
Direct
56.5%
Referral
7.6%
Social
5.6%
Paid
1.4%

Headcount Trend

Current headcount: ~384

Recent News

Sequoia Financial Group Llc logo

Strategic Marketing & Communications Lead

Sequoia Financial Group Llc · Bloomington, MN · On-site