Strategic Development Manager

Responsibilities

• The Creative Strategist will support the development of insight-driven strategies that connect culture, consumers, creators, and creative execution to deliver impactful, social-first work for clients.
• Translates cultural trends, audience insights, and campaign objectives into clear strategic recommendations and actionable creator brief frameworks.
• Partner closely with Creative, Client Services, and cross-functional teams to build compelling pitch decks, curate on-strategy creator partnerships, and bring fresh ideation to life.
• Develop strategic foundations, POVs, and insight-driven recommendations for client and agency projects by translating cultural, consumer, and platform insights into actionable strategies that inspire creative execution.
• Partner with Client Services and Creative teams to transform client briefs into clear campaign objectives, facilitate brainstorming sessions, develop campaign narratives, and ensure creative work aligns with strategic goals, audience insights, and success metrics.
• Monitor and analyze cultural trends, social behaviors, creators, and platform developments to inform social-first strategies, lead cultural and community audits, and identify emerging opportunities for clients.
• Review and refine creator briefs and content, providing strategic and creative feedback to ensure deliverables align with campaign objectives, platform best practices, brand guidelines, and past performance learnings.
• Leverage campaign performance data and industry insights to optimize future strategies, strengthen creative recommendations, and contribute to agency thought leadership.
• Build trusted partnerships with clients by providing strategic guidance, collaborating cross-functionally with Client Services, Paid Media, Measurement, and Creative teams, and contributing innovative ideas that drive client success and agency growth.

Requirements

• 2–3 years of experience developing and executing social strategies within an agency setting, with a strong understanding of social platforms, culture, and audience behavior.
• Creative Writing: Creator Intelligence: Deep understanding of what makes creator partnerships feel authentic, credible, and culturally relevant, ensuring creators remain at the heart of every story we tell.
• The "Creative" In Strategy: Develop insight-driven strategies that inspire bold creative thinking, providing clear strategic direction while creating space for breakthrough ideas.

Benefits

• Medical, Dental, Vision
• 25 days of PTO + Sick days + Winter break
• Retirement planning with employer match
• Monthly phone/internet reimbursement
• New joiner's Home office allowance
• Identity theft protection & Legal assistance
• Company Paid Life & Disability Insurance
• Voluntary Life Insurance Policy