Strategic Communications Lead at Capital Bank, N.A. | Rockville, MD | $85K/yr – $110K/yr

Capital Bank, N.A.

Strategic Communications Lead

Rockville, MD (Hybrid)

$85K/yr – $110K/yrSenior Level8+ years expFull time

Posted 2 months ago

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Job Summary

Shape the bank’s enterprise narrative and governance by owning end-to-end communications strategy, approvals, and cross-functional coordination across internal, external, and executive-facing channels.

Enterprise and Channel Strategy: define roles and standards for email, intranet, social, meetings, and PR to ensure aligned, on-brand delivery.
Executive Forums and Narrative: lead planning and content integration for QBRs, Ignite, Town Halls, and other enterprise moments with Marketing, HR, and Admin partners.
Governance and SOPs: establish workflows, governance models, and cross-functional playbooks to reduce noise and improve speed and clarity.

Job Description

Responsibilities

Enterprise Communications Strategy: Develop and maintain the enterprise communications strategy across internal and external channels
Create a clear and consistent enterprise narrative aligned to business priorities, leadership messaging, and major company moments
Standardize communications principles, tone, and messaging across the company
Internal Communications Governance: Define what qualifies as enterprise-wide communication versus departmental communication
Establish and enforce approval workflows for CEO, executive, and department-level communications
Reduce low-value, duplicative, or unnecessary all-company communication
Help design the operating model for internal communications as the bank launches its new intranet
Channel Strategy and Standards: Define the role of each communications channel, including email, intranet, social media, enterprise meetings, and PR
Establish clear standards for what content belongs in each channel and who has authority to publish
Ensure communications are routed through the appropriate channel based on audience, purpose, and urgency

Capital Bank, N.A.

3.7 Glassdoor

Capital Bank N.A., headquartered in Rockville, Maryland is a Maryland chartered commercial bank that offers commercial and consumer banking services to clients in the Washington D.C. metropolitan area, alongside two nation-wide lending brands; Capital Bank Home Loans, a mortgage division that lends in all 50 states, and OpenSky a credit card division that offers and services credit cards across all states. Capital Bank focuses on merging digitally based products with personalized services. This enables our commercial sales teams, mortgage loan officers and OpenSky customer care associates to deliver a meaningful customer experience customized by the nature of the relationship, whether it be a credit card, a home loan, or a commercial customer with complicated lending and treasury needs. Our expansion has been deliberate with a focus on trading brick and mortar expenses for investment in digital technologies to enable our customers to focus on their goals, or their personal vision. For more information, visit https://capitalbankmd.comMember FDIC. An Equal Housing Lender. NMLS# 401599.CAPITAL BANK, PARTNERS IN YOUR VISION

Founded in 1999

Rockville, Maryland, USA

www.capitalbankmd.com

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