Sr. Program Manager, Brand MarCom at Bio-Rad Laboratories | Hercules, CA | $108K/yr – $148K/yr

Bio-Rad Laboratories

Sr. Program Manager, Brand MarCom

Hercules, CA (Remote)

$108K/yr – $148K/yrSenior Level8+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end, cross-functional marketing campaigns that translate strategy into actionable plans and measurable business outcomes.

Own end-to-end delivery of integrated marketing campaigns across all workstreams.
Must-have: 8–10 years in program or project management in marketing or creative environments.
Standout: proven ability to align cross-functional teams and continuously improve planning and execution.

Job Description

Responsibilities

Partner with campaign managers and business stakeholders to evaluate strategic inputs, ensure briefs are complete and goal-oriented, and shape execution plans that align to go-to-market objectives.
Guide the end-to-end delivery of integrated marketing campaigns—translating strategy into actionable plans and timelines across all workstreams.
Bring a strategic lens to execution by identifying gaps, challenging unclear direction, and ensuring every deliverable connects back to business outcomes.
Coordinate cross-functional teams including creative, digital, web, and channel partners to ensure seamless collaboration and timely delivery.
Maintain accountability for quality and impact, ensuring work meets SLAs, aligns with strategic goals, and reflects brand and audience needs.
Monitor progress, risks, and resource alignment, making proactive adjustments to maintain momentum and campaign integrity.
Contribute to the continuous evolution of intake, planning, and execution processes to drive greater efficiency and strategic rigor across the team.

Requirements

8–10 years of experience in program or project management, with a strong track record in marketing or creative environments.
Deep understanding of go-to-market strategy, the marketing mix, and how to connect business objectives to execution plans.
Proven ability to drive alignment across cross-functional teams and deliver complex programs on time and with impact.
Strategic problem-solver who can manage ambiguity, ask the right questions, and influence without authority.
Familiarity with marketing execution systems (e.g., Workfront, Jira, Asana) and experience with creative development, marketing automation, or digital production workflows.

Benefits

competitive medical plans for you and your family
free HSA funds
a new fertility offering with stipend
group life and disability
paid parental leave
401k plus profit sharing
an employee stock purchase program
a new upgraded and streamlined mental health platform
extensive learning and development opportunities
education benefits
student debt relief program
pet insurance
wellness challenges and support
paid time off
Employee Resource Groups (ERG’s)

Bio-Rad Laboratories

3.5 Glassdoor

Bio-Rad provides the healthcare industry with innovative and useful products that help life science researchers accelerate the discovery process and medical diagnostic labs obtain faster, better results. For more than 70 years we have built long-lasting customer relationships that help advance our research and development efforts in the introduction of new products and solutions. Today, Bio-Rad is a global leader, with a team of almost 8,000 employees and a network of operations that serves our life science research and clinical diagnostics customers, advancing science and saving lives, together.

Founded in 1952

Hercules, California, USA

9.2K employees (378 in marketing)

www.bio-rad.com

63% recommend to a friend

76% CEO approval