Senior Marketing Manager, GBSG B2B Brand Team

San Diego, CA (On-site)

$120K/yr – $163K/yrSenior Level5+ years expFull time

Posted 2 hrs ago

Job Summary

Own and shepherd QuickBooks brand programs from strategy through execution, coordinating with PMM, creative, design, and agencies to translate product messages into campaigns across the full customer journey.

  • Lead end-to-end brand content and campaigns with cross-functional partners
  • Manage budget, partnerships, and measurement to prove impact

Job Description

Responsibilities

  • You'll partner closely with:
  • PMM, on positioning and business briefs, flagging brand implications early
  • Creative, who brings the work to life against strategy and brief
  • Design, product, and web, to make sure the brand and product experience feel like one thing
  • Legal/Procurement and Finance, to keep campaigns compliant and on budget
  • IMT and Media, to make sure the work lands well across every channel
  • Our agency partners, supporting handoffs and scope across the network
  • Analytics and research teams, grounding strategy and creative decisions in data
  • What you'll do
  • Support global brand briefs for QuickBooks campaigns, helping shape the strategy and narrative behind them

Requirements

  • Approximately 5+ years of brand or integrated marketing experience
  • Experience supporting or managing agency relationships, including scope, timing, and output quality
  • Experience working with creative teams and supporting onsite production, giving and receiving feedback that improves the work without micromanaging the craft
  • Strong operational rigor. You keep multiple workstreams, timelines, and stakeholders on track without things falling through the cracks
  • Strong communication skills and experience working criss-functionally across a variety of teams , written and verbal, since you'll be partnering across agencies, legal, PMM, creative, and channel teams
  • Comfort operating with ambiguity and driving clarity for others as you translate strategy into a brief or leadership recommendation that other teams will execute against
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Intuit

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Intuit is a global technology platform that helps our customers and communities overcome their most important financial challenges. Serving millions of customers worldwide with TurboTax, QuickBooks, Credit Karma and Mailchimp, we believe that everyone should have the opportunity to prosper and we work tirelessly to find new, innovative ways to deliver on this belief. We encourage conversations on this page and will not delete comments that follow our terms of use. In order to keep this a safe community, the below posts may be removed: Repeated posts of the same content, spam or posts from fake accounts or profiles, offensive language or material, threats to others in the community, posts deliberately aimed to have a negative effect on the community or conversations.

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Salaries

Posted range

$120K/yr – $163K/yr

Taken straight from the job posting.

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Senior Marketing Manager, GBSG B2B Brand Team

Intuit · San Diego, CA · On-site