Sr. Product Marketing Manager, Amazon Music at Amazon Music | San Francisco, CA | $143K/yr – $193K/yr

Sr. Product Marketing Manager, Amazon Music

San Francisco, CA (On-site)

$143K/yr – $193K/yrSenior Level6+ years expFull time

Posted 3 months ago

Job Summary

Own cross-channel marketing strategy and roadmap alignment across product launches for Amazon Music, turning customer insights into scalable campaigns that grow MAUs, Listening Hours, and feature engagement.

Growth ownership: orchestrate global go-to-market plans and cross-functional execution with product, marketing, and tech teams.
Audience & UX focus: translate research into brand positioning and advocate for best-in-class customer experience in UX design.
Measurement & optimization: track roadmap progress with leaders, leveraging data to drive improvements in MAUs, engagement, and listening hours.

Job Description

Develop and deliver strategies and frameworks, which are scalable and repeatable across various product feature launches
Conduct customer research to develop insights and enhanced brand positioning to stay competitive in the growing MSP space
Oversee strategy, execution, and performance of cross channel global marketing plans to build awareness, adoption and engagement of key features for household devices
Partner with various product teams to develop product roadmaps for features meant to drive MAUs, Listening Hours, and enhance the customer experience on Amazon Music
Provide copywriting guidance
Advocate for the optimal customer experience when working on UX design with product teams
Drive regular reviews of roadmap progress and results with leadership across marketing, subscriptions tech, and product

6+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience communicating results to senior leadership
Experience building, executing and scaling cross-functional marketing programs
Experience leading go-to-market for consumer software or hardware product launches

Experience using any of SQL or other analytical tools for conducting data analysis
Experience with customer segmentation, profiling, and targeting

Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
401(k) matching
paid time off
parential leave
Learn more about our benefits at https://amazon.jobs/en/benefits.
Your Amazon package will include sign-on payments and restricted stock units (RSUs).

Amazon Music

Amazon Music is an immersive audio entertainment service that connects fans, artists, and creators through music, podcasts, and culture. Amazon Music brings fans closer to what they love, with curated and personalized playlists, artist livestreams, artist merch, and Amazon Exclusive podcasts. Prime members get access to over 100 million songs in shuffle mode, All-Access playlists, plus the largest catalog of top ad-free podcasts, included with their membership. Customers can upgrade to Amazon Music Unlimited for full, on-demand access to 100 million songs in HD and a growing catalog of Ultra HD and Spatial audio. Anyone can listen to Amazon Music by downloading the free Amazon Music app, or wherever they listen to music including Alexa-enabled devices.Come build the future of entertainment with us - https://tinyurl.com/5dryusf8

Founded in 2007

San Francisco, California, USA

1.9K employees (526 in marketing)

music.amazon.com