Sr. Principal, Planning & Experience

Dallas, TX

$130K/yr – $226K/yrSenior Level8+ years exp

Posted 3 months ago

Job Summary

Experience leadership strategy with cross‑functional ownership and executive storytelling that ties CX, Marketing, Product, and Analytics to business impact.

  • Translate enterprise priorities into roadmaps and dashboards aligned to OKRs.
  • Lead strategic programs and craft executive narratives to influence decisions and alignment.
  • Identify trends, risks, and opportunities from customer, process, and product data to back solid business cases.

Job Description

Responsibilities

  • Serve as a trusted advisor and strategic thought partner to the SVP.
  • Help shape and drive the Experience organization’s strategic agenda, ensuring clarity, prioritization, and cross‑functional alignment.
  • Translate enterprise priorities into actionable roadmaps for Marketing, CX, Product, and Analytics teams.
  • Prepare executive‑level insights, recommendations, and narratives for senior leadership and external stakeholders.
  • Partner with the Analytics & Reporting function to drive a unified insights ecosystem supporting SVP priorities.
  • Translate analytical outputs into clear storylines and recommendations that influence executive decision-making and drive alignment across diverse stakeholders.
  • Identify key trends, performance risks, and opportunities using customer, operational, financial, and digital product data; synthesize findings into actionable recommendations and business cases.
  • Ensure reporting, dashboards, and measurement frameworks align to strategic objectives and OKRs.
  • Continuous improvement methodologies (e.g., Lean, Six Sigma principles) to assess business processes, identify inefficiencies, and recommend scalable solutions.
  • Rapidly diagnose challenges across functions and develop data-driven proposals to improve performance, efficiency, and customer outcomes.

Requirements

  • 8-10+ years of progressive experience in Customer Experience, Marketing, Strategy, Analytics, Digital Product, or related fields.
  • Experience leading or partnering closely with Analytics, Data, or BI teams required; proven ability to interpret complex datasets and drive insight‑based decision-making.
  • Experience applying continuous improvement and operational excellence principles (e.g., Lean, Six Sigma) to streamline processes, improve efficiency, and drive measurable business outcomes.
  • Experience operating in a matrixed environment, ideally within a high‑growth, multi‑market, or operationally complex organization.
  • Strong command of analytics, reporting, and data visualization frameworks.
  • Ability to translate data into strategies, narratives, and business recommendations.
  • Understanding of customer experience measurement (NPS/eNPS, VoC, journey analytics) and marketing/product performance metrics.

Preferred

  • Previous experience in a Chief of Staff, strategy, transformation, or portfolio leadership role preferred.

Benefits

  • Competitive pay and annual bonus program for all associates
  • Generous PTO including vacation accrual, sick time, volunteer time, and standard and floating holidays
  • 401(k) with company matching contributions
  • Casual dress code and a genuinely great work environment
  • Team events, celebrations, and a culture that values connection
  • Employee Resource Groups: Together with Women, Asian Alliance, Black Collective, Juntos, Gen Next, and Open Invitation
  • Career growth paths and learning opportunities — we promote from within
Invitation Homes logo

Invitation Homes

From the very start, we were different. Our bar was set high: Top-quality homes managed and maintained by top-level professionals. This is how Invitation Homes became the nation's premier home leasing and management company for single families.Today, Invitation Homes owns and operates 110,000+ homes in great neighborhoods across 16 top U.S. markets. We continue to innovate with smart home technology, an industry-leading maintenance app, and other lifestyle-enhancing services that make leasing easier than owning.With our unmatched know-how, stability and vision, we enable our residents to live their best life – today. No wonder Invitation Homes has nearly 80% resident retention.Our corporate office is located in Dallas, TX. We also have regional offices in Phoenix, AZ, Sacramento, CA, Los Angeles, CA, Dallas, TX, Houston, TX, Denver, CO, Las Vegas, NV, Seattle, WA, Chicago, IL, Atlanta, GA, Charlotte, NC, Miami, FL, Orlando, FL, Jacksonville, FL, Tampa, FL, and Minneapolis, MN.Recently named by Comparably as Best Places to Work in Dallas, Best Company for Diversity, Best Company for Women, and Best Perks & Benefits as rated by our own associates.

Founded in 2012
Dallas, Texas, USA
1.4K employees (31 in marketing)

Salaries

Posted range

$130K/yr – $226K/yr

Taken straight from the job posting.

See all Invitation Homes salaries
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Sr. Principal, Planning & Experience

Invitation Homes · Dallas, TX