Corporate Brand Program Strategy and Activation: Own the corporate brand engine across strategy, activation, and assets, tightly aligning with CEO Communications and executive events to influence perception and industry positioning.

• Own Corporate Brand Program Strategy and Activation: set annual plan, narrative platforms, and success metrics.
• Asset Library and Creative Partner Management: modular assets, briefs, vendors, and production oversight.
• Calendar, measurement, and executive readiness: manage the corporate calendar, alignment with messaging, and KPI reporting.