Sr. Paid Social Buyer

Stamford, CT (On-site)

$85K/yr – $100K/yrSenior Level4+ years expFull time

Posted 7 days ago

Job Description

Responsibilities

  • Lead the buying, planning, and management of full-funnel, direct response, and branding campaigns across social platforms
  • Serve as the senior day-to-day buyer on assigned accounts, optimizing campaigns against performance goals and KPIs
  • Analyze campaign data to develop and refine strategy, scale spend, and improve performance
  • Develop testing structures and strategies to continually improve platform and campaign performance
  • Partner cross-functionally with strategy, planning, measurement, Ad Ops, and programmatic teams to align on campaign goals and unique account needs
  • Mentor and provide guidance to junior buyers and associates, sharing best practices and platform expertise
  • Lead client meetings, confidently communicating ICON’s social tactics, strategic recommendations and performance results
  • Monitor key metrics and proactively adjust strategy in real time
  • Compile and analyze performance data, identify trends, and proactively bring recommendations to clients and internal teams
  • Stay ahead of the latest platform updates, trends, and best practices in social media, sharing key learnings with the broader team

Requirements

  • Bachelor’s degree required
  • 4–6 years of experience in paid social media, agency or client-side
  • Proven track record managing and scaling paid social investment across major platforms
  • Strong communication skills; comfortable presenting to clients and explaining complex concepts
  • Highly organized with strong project management skills; able to manage multiple accounts and projects, reprioritizing as needs shift
  • Strong understanding of platform algorithms, optimization levers, and ad products
  • Advanced analytical mindset with a focus on media performance and driving results
  • Experience developing testing strategies and compiling client-facing deliverables
  • Experience mentoring or guiding junior team members preferred
  • Intermediate Excel and AI tool proficiency

Preferred

  • Experience mentoring or guiding junior team members preferred

Benefits

  • Competitive Compensation: We offer a robust base salary paired with an attractive benefits package including generous PTO, medical, dental, vision, 401(k) with match.
ICON International, Inc. logo

ICON International, Inc.

ICON International is the largest independent principal-based media buyer in the U.S., placing nearly $2 billion annually on behalf of its clients.Unlike traditional intermediaries, ICON invests more of its own capital than any other competitor. These direct investments unlock unmatched leverage and access in the media marketplace allowing for media-backed financial solutions that transform untapped or underutilized resources into marketing power and measurable growth.With the trust of industry leaders across sectors for more than 40 years, ICON is a preferred growth partner, problem-solver, and a catalyst for measurable, lasting business impact.

Founded in 1986
Stamford, Connecticut, USA

Salaries

Posted range

$85K/yr – $100K/yr

Taken straight from the job posting.

See all ICON International, Inc. salaries

Funding

Total Funding
$95M
Last Raise
$95M
Series Unknown, 26 years ago

Funding History

  • Dec 1999
    Series Unknown • $95M
ICON International, Inc. logo

Sr. Paid Social Buyer

ICON International, Inc. · Stamford, CT · On-site