Sr Marketing Manager

Minneapolis, MN (Hybrid)

$95K/yr – $171K/yrSenior Level7+ years expFull time

Posted 1 day ago

Job Summary

Own and drive Target's consumer led marketing strategy by translating insights into integrated plans, aligning cross-functional teams, and delivering measurable guest outcomes.

  • Lead cross functional marketing initiatives
  • Translate performance data into actionable recommendations

Job Description

Responsibilities

  • Develop consumer-led marketing strategies that connect consumer needs, cultural insights, business priorities, and performance data.
  • Translate insights and business opportunities into clear strategic recommendations, briefs, and integrated marketing plans.
  • Identify relevant consumer and cultural opportunities that strengthen Target’s connection with guests.
  • Partner across Marketing, Creative, Digital, Social, Media, Loyalty, Merchandising, Insights, and other teams to drive alignment and execution.
  • Develop clear points of view and decision-making frameworks that help teams prioritize opportunities and make informed marketing decisions.
  • Translate campaign performance, consumer response, and marketplace learnings into actionable recommendations that improve future strategies.
  • Simplify complex inputs and use compelling storytelling to influence partners and senior leaders.
  • Lead cross-functional work with accountability, sound judgment, and a focus on delivering business and guest outcomes.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience.
  • 7+ years of experience in marketing strategy, brand strategy, consumer strategy, integrated marketing, or a related field.
  • Strong ability to translate consumer insights, business priorities, cultural signals, and performance data into clear marketing strategies and recommendations.
  • Strong strategic thinking, writing, and storytelling skills with the ability to develop and advocate for a clear point of view.
  • Ability to synthesize complex information, connect dots across multiple inputs, and influence decision-making.
  • Strong creative and analytical instincts with experience partnering across multiple marketing disciplines.
  • Demonstrated ability to build relationships and influence cross-functional partners and senior leaders.
  • Ability to operate with speed, accountability, and sound judgment while navigating ambiguity and multiple priorities.

Benefits

  • comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves.
  • Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation.
  • Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits
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Target

3.5 Glassdoor

Target is one of the world’s most recognized brands and one of America’s leading retailers. We make Target our guests’ preferred shopping destination by offering outstanding value, inspiration, innovation and an exceptional guest experience that no other retailer can deliver. Target is committed to responsible corporate citizenship, ethical business practices, environmental stewardship and generous community support. Since 1946, we have given 5 percent of our profits back to our communities. Our goal is to work as one team to fulfill our unique brand promise to our guests, wherever and whenever they choose to shop. For more information, visit corporate.target.com.

Founded in 1962
Minneapolis, MN, US
158K employees (11,174 in marketing)
58% recommend to a friend
58% CEO approval

Salaries

Posted range

$95K/yr – $171K/yr

Taken straight from the job posting.

See all Target salaries

Funding

Last Raise
Post IPO Equity, 18 years ago

Funding History

  • Dec 2007
    Post IPO Equity

Traffic Signals

Monthly Visitors
188.7M
Monthly Google Ads Budget
$4.9M
Traffic Source Mix
Search
31.5%
Direct
63.4%
Referral
2.7%
Social
1.4%
Paid
0.8%

Headcount Trend

Current headcount: ~169.2K

Recent News

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Sr Marketing Manager

Target · Minneapolis, MN · Hybrid