Sr. Marketing Manager at Global Payments Inc. | Atlanta, GA

Sr. Marketing Manager

Atlanta, GA (Hybrid)

Salary Not AvailableSenior Level7+ years expFull time

Posted 5 months ago

Job Summary

Drive enterprise ABM campaigns for Genius products focused on QSR and hospitality, aligning marketing with sales to grow pipeline and win rates.

Own campaign strategy and multi-channel execution for QSR, Foodservice, Stadium audiences.
Must-have: 7–10+ years in B2B marketing with enterprise or mid-market tech and strong sales alignment.
Standout: Data-driven optimization with KPIs tied to pipeline, velocity, and wins.

Job Description

Responsibilities

Own the campaign strategy and execution for selling Genius prospect QSR, Foodservice Management, and Stadium & Events audiences, as well as the Global Payments payments-only back book.
Partner closely with enterprise sales, account executives, and business unit leadership to define target accounts, buying groups, and engagement strategies
Work closely with Genius product teams to develop content to translate Genius product capabilities into QSR and account-specific value propositions and narratives
Develop personalized, multi-channel account-based experience programs and content across digital, events, and sales enablement
Align with product marketing to ensure consistent messaging and differentiated positioning
Establish KPIs and attribution models tied to pipeline creation, deal velocity, win rates, and expansion
Work with other Genius campaign managers and Marketing Operations to continuously optimize marketing campaigns using performance data, insights, and sales feedback
Act as the subject-matter expert for Genius content across marketing and sales teams

Requirements

7–10+ years of B2B marketing experience driving marketing campaigns and programs for enterprise or mid-market technology solutions
Strong track record of sales alignment to achieve revenue targets
Experience working with complex buying committees and long sales cycles
Data-driven mindset with experience measuring marketing impact on revenue and pipeline
Excellent communication and storytelling skills, both written and verbal
Experience in payments, technology, fintech, SaaS, or vertical-specific solutions (QSR or hospitality preferred)

Benefits

Global Payments offers a comprehensive benefits package to all of our team members, including medical, dental and vision care, EAP programs, paid time off, recognition programs, retirement and investment options, charitable gift matching programs, and worldwide days of service.
To learn more, review our Benefits page at: https://jobs.globalpayments.com/en/why-global-payments/benefits/

Global Payments Inc.

At Global Payments (NYSE : GPN), we empower simple, fast, secure payments for everyone. And to do that, we’ve built a complete, worldwide commerce ecosystem that delivers software and services at scale to millions of companies around the world—from ambitious startups to global enterprises.Our team of 27,000 experts is dedicated to your success. Headquartered in Atlanta, Georgia, we're a Fortune 500® company and a member of the S&P 500 with worldwide reach spanning North America, Europe, Asia Pacific and Latin America. Wherever you are—or wherever you want to be—we’re there, ready to support you.For more information, visit company.globalpayments.com and follow Global Payments on X , LinkedIn and Facebook.

Founded in 1967

Atlanta, Georgia, USA

25K employees (347 in marketing)

company.globalpayments.com