Responsibilities

• Develops and executes Market Access Marketing strategies, messaging platforms, tools, websites, and programs that support Neurocrine Access Support services, provider engagement, and brand objectives
• Develops and oversees integrated market access communication strategies across diverse stakeholder audiences, including HCPs (prescribers, NPs/PAs, office staff), patients, and caregivers, ensuring alignment with brand, access, and patient support objectives
• Provides strategic leadership and oversight of agency partners, ensuring alignment to business objectives, budget expectations, compliance requirements, and performance outcomes
• Develops and manages annual projects and budget plan
• Develops field engagement strategies, tools, and training programs for field support teams (e.g., Regional Patient Access Mangers (RPAMs), Rare Disease Account Specialists (RDAS=Field Sales Team) that enhance field effectiveness and ensure consistent execution of market access initiatives
• Supports development and execution of Plan of Action (POA) materials
• Leads Medical, Legal, Regulatory compliance review of promotional materials
• Develops and leads projects in alignment with company goals and objectives
• Works cross-functionally with Sales, Brand Marketing, Payer Marketing, Medical, Patient Services, Market Research and other members of the organization to ensure seamless alignment
• Influences cross-functional stakeholders and Market Access leadership team to align on priorities, resolve complex business challenges, and drive execution of market access strategies

Requirements

• BS/BA degree in Marketing, Business or related field and 8+ years of pharmaceutical/healthcare marketing experience with a focus on consumer, HCP, and/or payer marketing, patient support services, reimbursement communications, and market access marketing. Experience supporting specialty, rare disease, or highly complex therapeutic categories preferred. Veeva Vault experience preferred OR
• Masters degree in Marketing, Business, or related field and 6+ years of similar experience noted above
• Strong understanding of pharmaceutical marketing requirements necessary; direct to consumer and/or market access and/or patient support marketing experience desired. Rare disease experience a plus
• Must be an effective team member and collaborator as success relies heavily on interfaces with Finance, P&L understanding, Legal, Regulatory, Compliance, Medical and Brand Teams at senior levels
• Strong understanding of market access marketing landscape, patient services, and payer coverage communications and/or strong understanding of pharmaceutical marketing to HCPs and consumers
• Develops and enhances processes, tools, templates, and operational standards to improve efficiency, scalability, and compliance of market access marketing initiatives
• Ability to turn insights from market research into actionable strategy/tactics/messaging to drive brand success
• Ability to manage and track a budget to achieve organizational goals
• Anticipates business and industry issues; recommends relevant process / technical / service improvements
• Recognized as an internal subject matter expert in market access marketing, patient support communications, and access strategy

Preferred

• Rare disease experience a plus
• Veeva Vault experience preferred

Benefits

• Benefits offered include a retirement savings plan (with company match), paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage in accordance with the terms and conditions of the applicable plans.