Sr. Manager, US HCP Marketing

Cambridge, MA (Hybrid)

$151K/yr – $204K/yrSenior Level5+ years expFull time

Posted 6 days ago

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Job Summary

Own the ATTR amyloidosis disease-state strategy and field execution, guiding awareness, diagnostics, and treatment engagement through cross-functional collaboration and KPI-driven optimization.

Lead disease campaigns, messaging, and field resources aligned with brand strategy
Partner with Sales, Medical Affairs, Training, and analytics to drive results

Job Description

Responsibilities

Develop and execute comprehensive disease awareness and market development strategies that drive earlier recognition, diagnosis, and treatment consideration for ATTR amyloidosis
Serve as an internal disease area expert, leveraging a deep understanding of market dynamics, customer insights, competitive activity, and evolving diagnostic trends
Lead development and evolution of disease state campaigns and messaging, in alignment with the broader HCP engagement and brand strategies
Develop high quality field materials and resources that enable effective customer engagement and field execution
Partner with field team to gather feedback and optimize customer engagement strategies and resources
Support planning and execution of field meetings (ie, POAs)
Define and monitor key performance indicators (KPIs) to assess impact, identify opportunities, and inform future investments
Partner closely with Sales, Medical Affairs, Training, Market Research, Advanced Analytics, and other key stakeholders to ensure alignment with brand strategies
Collaborate with medical, legal, regulatory and compliance stakeholders to ensure compliant development and execution of all strategies and tactics
Partner with agencies to ensure creative excellence, consistency and timely execution

Requirements

Bachelor's degree in business, science or related field; MBA or science-related graduate degree preferred
5+ years of relevant experience within the pharmaceutical, biotech, healthcare consulting, or healthcare agency sectors preferred
Excellent communications skills with an ability to efficiently and productively communicate both orally and in writing are required
Proven project management skills including timeline management, planning, prioritization, objective setting, meeting management, plan execution
Proven ability to collaborate and work cross-functionally to drive business results in a fast-paced environment
Strong analytical capabilities and experience leveraging customer insights and performance data to inform decisions

Benefits

Alnylam’s robust Total Rewards package is designed to support your overall health and well-being. We offer comprehensive benefits including medical, dental, and vision coverage, life and disability insurance, a lifestyle reimbursement program, flexible spending and health savings accounts and a 401(k)with a generous company match.
Eligible employees enjoy paid time off, wellness days, holidays, and two company-wide recharge breaks.
We also offer generous family resources and leave.

Alnylam Pharmaceuticals

3.5 Glassdoor

SILENCE DISEASE. AMPLIFY LIFE.TMAlnylam is a leading independent biopharmaceutical company and the pioneer in RNA interference (RNAi) therapeutics – a revolutionary approach to treating diseases which “silences” the genes that cause or contribute to them.Founded in 2002 by a group of distinguished researchers and biotech leaders, Alnylam’s work over more than two decades has yielded the critical breakthroughs and advancements that have made the field of (RNAi) therapeutics possible. In 2018, our first commercial medicine, and the world’s first RNAi therapeutic was approved. Since then, five more Alnylam-developed medicines have been approved and we’re hard at work developing new therapies to treat both rare and prevalent diseases.We are a global and diverse company of 2,500+ people. We pride ourselves on fostering a fun, inclusive and dynamic work environment where employees can recognize their fullest potential. That's why we’re consistently ranked as a top employer by The Boston Globe (2015-24), Science Magazine (2018-25), Fast Company (Best Workplaces for Innovators 2020-25) and LinkedIn (2024).We are based in Cambridge, Massachusetts (U.S.), with offices throughout North America, Europe, Asia, and South America.See our social media community guidelines: https://bit.ly/2FcRhJy.Please note: If you wish to report an adverse event or product complaint, please email medinfo@alnylam.com or you may call us using the following telephone numbers: for North America, 877.ALNYLAM (877.256.9526), for Europe, +31 20 369 7861Fraudulent Recruitment ActivityBe aware of the potential for scams and fraudulent recruitment activity from individuals claiming to represent Alnylam Pharmaceuticals. Alnylam never conducts its interview process via messaging apps, freelance sites, or social media platforms. Alnylam team members only communicate with potential candidates through an official Alnylam email address ending in "@alnylam.com."

Founded in 2002

Cambridge, Massachusetts, USA

2.7K employees (134 in marketing)

www.alnylam.com

62% recommend to a friend

83% CEO approval