Sr Manager Portfolio Strategy, XCM

Responsibilities

• Support the annual Operating Plan (OP1/OP2) development for North America's fixed marketing portfolio, coordinating inputs from media, campaign teams, customer insights, finance, and measurement into a single integrated investment recommendation.
• Reconcile top-down financial guardrails with bottom-up media cost realities. Co-lead in defining the trade-offs and present them with a clear recommendation, not a menu of options.
• Own the Quarterly Business Review (QBR) process: inspect input and output metrics, surface risks early, and recommend course corrections with quantified impact.
• Manage spend tracking across budget owners (media, production, measurement) and coordinate quarterly guidance updates with Finance.
• Co-Lead bi-annual portfolio laydown reviews to ensure execution stays aligned to strategy. Flag drift and propose fixes.
• Synthesize consumer research, business intelligence, econometric models, and media performance data into a holistic view of which marketing bets to fund, scale, or cut.
• Support the development of investment strategies that optimize short- and long-term returns across Amazon's priority categories, including grocery and healthcare.
• Partner with business intelligence and measurement teams to improve marketing and customer lifecycle measurement. Push for better data where current reads are insufficient.
• Write and present high-quality documents to Directors and support in the creation of VP and SVP documents. Support in the translation of complex analytical findings into clear investment narratives.
• Build scalable planning processes and frameworks that allow the portfolio function to operate at the pace the business requires.

Requirements

• 6+ years of professional non-internship marketing experience
• 6+ years of developing and managing acquisition marketing or channel programs experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional marketing programs
• Experience developing and executing campaigns across a multitude of timezones and languages
• Experience communicating results to senior leadership
• Experience communicating results to stakeholders
• Experience in marketing
• Experience presenting metrics and progress to goal to senior leadership

Preferred

• Experience driving direction and alignment with large cross-functional teams and agency partners
• Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
• MBA
• Experience in online advertising, marketing, sales or digital media

Benefits

• Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.