Sr. Manager, NAM Digital Marketing

Irvine, CA (Hybrid)

$126K/yr – $175K/yrSenior LevelFull time

Posted 7 days ago

Job Summary

Own regional growth marketing strategy, drive demand and channel expansion, and lead a data-driven, multi-million dollar program across the team and partnerships.

  • Own regional growth strategy aligned with global priorities
  • Lead demand-gen, channel and partnerships to accelerate revenue
  • Own budget, analytics, and team development for scalable growth

Job Description

Responsibilities

  • Strategic Leadership: Define and own the regional growth marketing strategy, grounded in global company priorities and local market intelligence. Continuously innovate for growth and brand distinction in a highly competitive environment.
  • Quartely Goal Setting: Develop clear, actionable short- and long-term marketing plans. Set ambitious KPIs through the funnel with spend, traffic, Revenue on Ad Spend (ROAS), Landing Strategies and CV% and Revenue.
  • Channel & Partner Ecosystem Growth: Design and lead channel marketing initiatives with Global & Regional teams cultivating high-impact partner relationships and leveraging success stories to differentiate in the market.
  • Demand Generation: Collaborate with Global and NAM Demand Gen teams to execute campaigns that drive quality traffic with high intent purchase. Drive the right phasing, allocate dynamically and shifting spend based on customer experience and ROAS.
  • Performance & Data-Driven Accountability: Work with Online, Finance, Global Marketing to leverage digital growth analytics and insights to optimize, grow and improve. Strong analytical, reporting, and commercial acumen.
  • Budget Stewardship: Oversee a multi-million-dollar budget with a strong ROI focus, balancing resources to maximize commercial impact.
  • Team Leadership & Culture: Build, coach, and mentor a high-performing marketing team both directly and indirectly. Cultivate a supportive, inclusive, and growth-focused culture—ensuring talent development, succession planning, and professional advancement.
  • Ecommerce Experience: Leverage your ecommerce experience in digital funnel execution to grow Logitech’s online business with high double digit growth rates. Comfortable with Revenue, Gross Margin, ROAS, CAC, LTV, Conversion rate and new customer acquisition growth targets.
  • Ideate and build campaigns: Drive preference for the Logitech regional portfolios within the partner ecosystem and to their customers.
  • Partnership: Successfully partner with multiple teams to achieve key KPI including Online team, finance, merchandising, CRM, analytics, product teams, brand teams, country teams and agencies

Requirements

  • Many years in digital/performance marketing in ecommerce
  • $10M+ paid media budget ownership
  • Google PPC, Affiliates, Meta, TikTok, Amazon, Rakuten media experience
  • Advanced analytics in AI/Excel/Tableau/Adobe/Content Square
  • Solid grasp of building positive partner relationships and presenting at executive and operational levels
  • Proven data-driven decision-maker with well-developed business and financial management skills
  • Proven record growing online revenue

Benefits

  • Logitech offers benefits such as Medical Coverage, Dental Coverage, Vision Coverage, Traditional and Roth 401(k) Plans, Flexible Spending Accounts, Employee Share Purchase Plan (ESPP), Basic and Additional Life Insurance, Disability Coverage, Adoption and Surrogacy Assistance, Tuition Reimbursement Plans, Commuter Benefits, Paid Time Off, Paid Holidays, Bereavement Leave, and Paid Parental Leave.
  • Logitech also offers Wellness Programs, Health Savings Account Plans, access to Expert Medical Opinions, Identity Theft Protection, Breast Milk Delivery to Nursing Mothers on Business Travel, access to a Group Legal Plan, Donations Matching Programs, Employee Product Discounts, and access to Auto, Home, and Pet Insurance.
  • Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises.
  • Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!
  • We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.
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Logitech

4.2 Glassdoor

At Logitech, our purpose is to extend human potential in work and play.We do this by designing software-enabled hardware solutions that drive superior performance when gaming and superior productivity while at work, all with maximum comfort, speed and accuracy. We enable creativity when pursuing passions and connectivity so everyone is seen, heard and can contribute in their own unique way.As a Swiss company focused on innovation and quality, our products are the point of connection between people and the digital world. We harness the transformative power of design to drive innovation and progress throughout our portfolio in order to deliver truly unique and meaningful experiences. With products available in nearly every country and more than 3.5 million items shipped each week, Logitech is dedicated to driving outcomes that are better for people and planet, reducing our environmental impact by leading the industry in designing for sustainability.Join the LogiTeam: https://jobs.jobvite.com/logitech/

Founded in 1981
San Jose, California, USA
8.7K employees (947 in marketing)
81% recommend to a friend
89% CEO approval

Salaries

Posted range

$126K/yr – $175K/yr

Taken straight from the job posting.

See all Logitech salaries

Traffic Signals

Monthly Visitors
7.7M
Monthly Google Ads Budget
$135.9K
Traffic Source Mix
Search
62.2%
Direct
32.4%
Referral
4.1%
Social
0.6%
Paid
0.6%

Headcount Trend

Current headcount: ~8.7K

Recent News

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Sr. Manager, NAM Digital Marketing

Logitech · Irvine, CA · Hybrid