Sr Manager, Media Strategy at Post Consumer Brands | Lakeville, MN

Post Consumer Brands

Sr Manager, Media Strategy

Lakeville, MN (Hybrid)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Drive PCB’s media strategy and investment, leading a 4+ person team and coordinating cross-functional planning to maximize brand impact.

Own a multi-brand media strategy and annual planning across TV, online video, display, paid social, search, and more
Must-have: 5-7 years in marketing/media planning with at least 3 years leading teams
Standout: Leadership of a media team and cross-functional collaboration across brand, sales, and insights

Job Description

Responsibilities

Leadership
Lead a team of 4+ high achieving media experts
Direct and develop talent
Strategic Collaboration
Influence and educate cross-functional stakeholders on media investment strategies by brand
Work closely with cross-functional teams including brand, sales, marketing communications and insights
Partner with brand teams to guide A&C investments and educate teams on media impact to sales and goals
Combine brand insights with sales priorities to create media investment scenarios
Partner with agency to define campaign KPIs and measurement approach by the consumer funnel
Educate PCB leadership on media landscape including linear TV, streaming TV, online video, national display, paid social, retail media, search, OOH, etc

Requirements

BA required. Marketing, Communications, or Journalism preferred.
5-7 years marketing, media planning, and/or strategy experience
At least 3 years leading teams, experience leading people leaders is a plus
Digital experience on agency or client side required
Great attitude : realize that the energy and attitude they bring, impacts not only their performance but the performance of their team and those around them
Transparency : are direct, factual, and straight-forward
Flexibility : ask questions for greater insight, and make recommendations relative to alternatives, options or other solutions
Public Speaking : ability to influence cross-functional teams and communicate data to stakeholders
Critical thinker with strong, proven analytical skills
Detail oriented with excellent organization skills

Preferred

Experience in multiple digital media channels, search, programmatic and social experience preferred
The ability to successfully partner with multiple stakeholders and thrive in a fluid environment while managing multiple priorities
Excellent written, communication, and presentation skills

Post Consumer Brands

3.4 Glassdoor

Post Holdings, Inc., headquartered in St. Louis, Missouri, is a consumer packaged goods holding company operating in the center-of-the-store, refrigerated, foodservice, food ingredient, pet food and private brand food categories. Through its Post Consumer Brands business, Post is a leader in the North American ready-to-eat cereal category offering a broad portfolio including recognized brands such as Honey Bunches of Oats®, PebblesTM, Great Grains® and Malt-O-Meal® bag cereal. Post also is a leader in the United Kingdom ready-to-eat cereal category with the iconic Weetabix® brand. As leader in refrigerated foods, Post brings innovative, value-added egg and refrigerated potato products to the foodservice channel and the retail refrigerated side dish category, offering side dishes and egg, sausage and cheese products through the Bob Evans®, Better’n Eggs®, Simply Potatoes® and Crystal Farms® brands. Post participates in the private brand food category through its investment in 8th Avenue Food & Provisions, a leading, private brand centric, consumer products holding company. For more information, visit www.postholdings.com.

Founded in 1900

St Louis, Missouri, USA

1.1K employees (55 in marketing)

www.postholdings.com

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67% CEO approval