Associate Planner, Video Investment

Boston, MA (On-site)

$50K/yr – $71K/yrMid LevelFull time

Posted 2 hrs ago

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Job Summary

Own and lead cross-platform video planning and education within the agency, shaping product roadmaps, partnerships, and operational processes across national/local TV, streaming, and OOH; collaborate with Precision teams, promote video expertise, and deliver high-quality planning and client objectives.

  • Own video strategy and partner relationships across TV, streaming, and addressable channels
  • Build and promote learning culture and cross-functional communication with activation and Precision teams

Job Description

Responsibilities

  • Staying up-to-date on the latest video offerings in the marketplace spanning national & local linear TV, streaming video and addressable TV, meeting with vendors to discuss product roadmaps and agency wishlists, building deep partner relationships, etc
  • Promoting a culture of shared learning and increasing visibility of video expertise within the agency
  • Delivering high-quality planning & buying for clients, serving up a smart, thoughtful understanding of how video can achieve (and exceed) objectives and goals, using data & research
  • Establishing operational processes & executing with flawless attention to detail
  • Partnering with Precision teams who will handle digital execution and campaign maintenance, working cross-functionally to spread video knowledge and establish continuous communication with the activation team
  • A willingness to learn about and embrace local formats like local TV, radio, and OOH – which our team often advises on in addition to national video

Requirements

  • A four-year college education (preferably with some agency/marketing work or internship experience)
  • An awareness of the video space – you are inspired by the rapid changes happening within it – and have a hunger to learn
  • Exceptional communication skills – you’re skilled at working on a team, and problem solving and being flexible so you can roll with whatever challenges arise, client or internal
  • A strong, proven ability to teach analytic skills to others, developing, encouraging, and inspiring them to grow
  • Willingness to travel as needed – you’re open to new places, new faces and new ideas
  • Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation

Benefits

  • Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Publicis Groupe Holdings B.V logo

Publicis Groupe Holdings B.V

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~10.8K

Marketing Team

Marketing Team Size
2,719 (25% of company)
Median Career Experience
13.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
130