Responsibilities

• Lead the implementation and execution of complex marketing engagements on behalf of Visa clients, ensuring delivery against scope, timelines, budget, and business objectives.
• Serve as the primary point of contact for clients, building trusted relationships and guiding engagements from kickoff through completion.
• Present marketing recommendations and deliverables—including strategy, creative concepts, media plans, experiential and event programs, sponsorship activations, and campaign results—to clients and key stakeholders.
• Identify opportunities to improve how Marketing Services engagements are delivered by enhancing processes, tools, and team practices that drive efficiency, consistency, and quality.
• Partner with Marketing Services Business Development, internal stakeholders, and agency teams to continuously improve delivery models, workflows, and speed to market.
• Evaluate engagement outcomes, identify best practices, and implement process improvements that enhance future performance and the overall client experience.
• Provide marketing thought leadership and expertise across key Marketing Services disciplines, including research and insights, marketing strategy, campaign development, campaign execution, events and sponsorships, program optimization, and measurement.
• Guide the development and execution of integrated marketing campaigns across channels and stages of the customer journey.
• Lead cross-functional teams, agency partners, and vendors to deliver high-quality work while effectively managing project timelines, program risks, priorities, and stakeholder expectations.
• Foster a culture of learning and collaboration by sharing industry knowledge, delivery best practices, and practical experience across the Marketing Services.

Requirements

• 8 or more years of relevant work experience with a bachelor’s degree or at least 5 years of experience with an Advanced Degree (e.g., Masters, MBA, JD, MD) or 2 years of work experience with a PhD

Preferred

• 9+ years of experience in marketing, marketing services, consulting, or agency account management with a bachelor’s degree, or 7+ years of experience with an advanced degree (e.g., Master's, MBA, JD, MD), including significant experience leading client-facing marketing initiatives.
• Understanding of consumer, small business, commercial, prepaid, debit, and credit payments markets; payments industry experience preferred.
• Deep expertise across multiple marketing disciplines, including research and insights, marketing strategy, campaign development and execution, creative/content development, sponsorships, events, and measurement.
• Experience managing agency partners and/or delivering marketing consulting services, including the development and execution of integrated, full-funnel marketing programs.
• Proven ability to build trusted relationships with clients, business leaders, and cross-functional stakeholders as a strategic advisor and partner.
• Demonstrated ability to lead complex marketing engagements across multiple internal and external stakeholders while balancing scope, timelines, budgets, and business objectives.
• Strong collaboration and influencing skills, with a proven ability to drive alignment and decision-making in highly matrixed organizations.
• Ability to operate independently in complex, fast-paced, and ambiguous environments, using data and insights to inform recommendations and business decisions.
• Strong executive presence with exceptional written, verbal, and presentation skills; experience engaging and influencing executive and C-suite audiences.
• Advanced proficiency in Microsoft Office applications, including PowerPoint, Excel, Word, Outlook, and Teams, and a demonstrated ability to leverage AI-powered tools to enhance productivity, collaboration, and business outcomes.

Benefits

• Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.