DIRECTOR, B2B DATA STRATEGY & REVENUE ANALYTICS
Prime Visibility (Wpromote)
USA (Remote)
$140K/yr - $160K/yrAgencyFull-timeDirector/executive
20 hrs ago
Sr. Manager, Marketing Analytics
Richardson, TX (On-site)
Salary Not AvailableSenior Level5+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Analyze performance data across paid and owned channels to optimize eCommerce marketing and ROI.
- Own performance analytics across DTC, Amazon, and TikTok Shop.
- Prepare analyses and visual reports that clearly communicate insights, findings, and recommendations to the executive leadership team
Job Description
Analyze performance data across paid and owned channels to optimize eCommerce marketing and ROI.
- Own performance analytics across DTC, Amazon, and TikTok Shop.
- Prepare analyses and visual reports that clearly communicate insights, findings, and recommendations to the executive leadership team
- Develop and maintain reporting frameworks and dashboards to track key eCommerce and marketing KPIs (ROAS, CAC, LTV, conversion rate, retention, AOV, etc.)
