Sr. Manager, Development - Marketing Applications

Virginia, USA (Hybrid)

$112K/yr – $159K/yrSenior Level7+ years expFull time

Posted 4 days ago

Job Summary

Own and scale a multi-platform MarTech portfolio by leading in-house and offshore teams, shaping platform roadmaps, vendor relationships, and modern delivery practices, while driving AI-enabled engineering and scalable campaign capabilities.

  • Lead team growth, performance planning, and mentorship
  • Define and align platform roadmaps with enterprise strategy
  • Institute AI-driven development and automation across the stack

Job Description

Responsibilities

  • Lead, coach, and develop the team, in-house engineers and an offshore development pod, with accountability for delivery, operations, and team growth; set clear expectations and performance objectives through regular one-on-ones and development planning, and build growth paths toward technical lead roles.
  • Stand up and sustain the offshore support model for operational and monitoring coverage scaling it as new platforms enter the portfolio.
  • Own individual platform roadmaps and ensure they align with the enterprise MarTech roadmap; partner with peers and leadership on portfolio strategy, including build-vs-buy decisions, consolidation opportunities, capability gaps, and total cost of ownership.
  • Lead the evaluation and onboarding of new applications into the portfolio, defining the support tier, ownership, monitoring, and integration standards for each platform before go-live.
  • Own vendor relationships with engineers; serve as a senior escalation point for platform incidents and vendor performance, owning operational SLAs in partnership with the QE and Operations organization.
  • Ensure modern delivery practices across both SaaS configuration and custom development: release management, CI/CD, environment and deployment structure, and integration architecture.
  • Maintain operational excellence across platforms with real uptime and deliverability stakes; ensure incidents drive root-cause analysis and corrective action.
  • Identify and deliver AI opportunities in how the team works, AI-assisted engineering as the default, automated code review and testing, agentic automation of runbooks, campaign QA tooling, and in GTM capabilities such as personalization and send orchestration.
  • Translate marketing stakeholders' campaign and lifecycle ambitions into platform capabilities and realistic roadmaps.
  • Partner with the Solution Architect on integration architecture and platform decisions, and with centralized Delivery (PM/TPO) and shared QE/Ops on staffing and execution in a matrixed model.

Requirements

  • Bachelor's degree in computer science, management information systems, or a related discipline, or equivalent experience.
  • 7+ years in software engineering, including 3+ years of people-management or technical leadership experience serving as a technical lead accountable for delivery, mentoring, and engineering standards.
  • Experience building and operating across a multi-platform environment spanning commercial SaaS and custom-built applications in production, including at least one application where your team owned the codebase, deployments, and incidents — not exclusively managed SaaS administration.
  • Strong technical foundation: has designed or materially contributed to deployment architecture, CI/CD pipelines, and API/event-driven integration patterns. Familiarity with iPaaS/ETL pipelines and cloud data warehouse; working knowledge of cloud infrastructure and container orchestration (Kubernetes or equivalent); can still read and reason about code (JavaScript and SQL in particular).
  • Experience in marketing technology domains, CDP, ESP/mobile messaging, content management, journey builders, or integration platforms; including supporting high-volume consumer messaging in production (deliverability, send orchestration, campaign quality).
  • Experience working with platform vendors on escalations, support, and roadmap input; contract ownership experience a plus.
  • Practical experience applying AI tooling to engineering work: AI-assisted development, agentic workflows, etc.

Preferred

  • Experience with complex identity resolution and the cloud data warehouses that support it (Databricks or comparable).
  • Direct experience with Amperity or a comparable CDP, SnapLogic or a comparable iPaaS, AEM, Airship, Mailgun, or building/operating a proprietary ESP.
  • Experience directing offshore/BPO delivery teams across time zones.

Benefits

  • Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons
  • MORE employee discounts on lodging, food, gear, and mountain shuttles
  • 401(k) Retirement Plan
  • Employee Assistance Program
  • Excellent training and professional development
  • Full Time roles are eligible for the above, plus:
  • Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)
  • Free ski passes for dependents
  • Critical Illness and Accident plans
  • Vail Resorts offers a ‘Hybrid’ work environment where employees living within 50 miles of the Broomfield office work on-site Tuesday, Wednesday, Thursday and have flexibility to work off-site on Mondays and Fridays. Employees living outside of a commutable distance can work remotely from British Columbia, Washington D.C., and the 16 U.S. states* in which we currently operate. This includes: California, Colorado, Indiana, Michigan, Minnesota, Missouri, New Hampshire, New York, Nevada, Ohio, Pennsylvania, Utah, Vermont, Washington State, Wisconsin, and Wyoming.
Vail Resorts logo

Vail Resorts

3.4 Glassdoor

Vail Resorts is a network of the best destination and close-to-home ski resorts in the world including Vail Mountain, Breckenridge, Park City Mountain, Whistler Blackcomb, Stowe, and 32 additional resorts across North America; Andermatt-Sedrun and Crans-Montana in Switzerland; and Perisher, Hotham, and Falls Creek in Australia. In 2016, our company launched the industry-changing Epic Pass. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). ​ We are passionate about providing an Experience of a Lifetime to our team members and guests, and our EpicPromise is to reach a zero net operating footprint by 2030, support our employees and communities, and broaden engagement in our sport. In addition to our 42 resorts in four countries, our company owns and/or manages a collection of elegant hotels under the RockResorts brand, a portfolio of vacation rentals, condominiums and branded hotels located in close proximity to our mountain destinations, as well as the Grand Teton Lodge Company in Jackson Hole, Wyoming. Vail Resorts Retail operates more than 250 retail and rental locations across North America. ​ Interested in joining our team? Come work and play in the mountains! Discover (or re-discover!) a passion for the outdoors with free ski pass(es), free ski/snowboard lessons, a 40% retail discount, and much more. Receive $20/hr starting wage, health/wellness benefits, and training through our Epic Service development experience. Whether it’s your first-time seeing snow or you were born on the slopes, joining our team means building lifelong connections with people from around the world.​ Learn more about our company at www.VailResorts.com, or discover our resorts and pass options at www.EpicPass.com.

Founded in 1977
Broomfield, CO, US
9.1K employees (437 in marketing)
63% recommend to a friend
55% CEO approval

Salaries

Posted range

$112K/yr – $159K/yr

Taken straight from the job posting.

See all Vail Resorts salaries

Funding

Total Funding
$1.1B
Last Raise
$500M
Post IPO Debt, 9 months ago

Funding History

  • Jun 2025
    Post IPO Debt • $500M
  • Apr 2024
    Post IPO Debt • $600M
  • Jan 2014
    Post IPO Debt

Traffic Signals

Monthly Visitors
125.5K
Traffic Source Mix
Search
34.7%
Direct
45%
Referral
15.4%
Social
4.5%
Paid
0.3%

Headcount Trend

Current headcount: ~9.1K

Recent News

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Sr. Manager, Development - Marketing Applications

Vail Resorts · Virginia, USA · Hybrid